Before Makers' Mark, it was not OK for bourbon to taste good!
You heard that right. Bill Samuels singlehandedly created a concept wherein it was OK for bourbon to taste good! According to Dave Pickerell, MD at Maker's, before Bill Samuels reinvented the bourbon-making process, bourbon was not tasty. You know all those SW OFBIB you knew and loved? No good. Not unless they came after 1958, when A. Ph. Stitzel stole Samuels' mashbill:rolleyes:
There was some good information and advice in this presentation, but at the end, I was pissed off at Pickering's dishonesty and arrogance. Until this moment I had nothing against MM. So you know, the only thing that matters in the bottle is where the flavor lands on your pallate:rolleyes:.
http://www.doityourself.com/video/Ma...nk-41-34251984
Re: Before Makers' Mark, it was not OK for bourbon to taste good!
Don't be upset by a mediocre one trick pony brand based on marketing.
Not worth your time.
Re: Before Makers' Mark, it was not OK for bourbon to taste good!
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Originally Posted by
DeanSheen
Don't be upset by a mediocre one trick pony brand based on marketing.
Not worth your time.
I'll second that !!! Not worth your time.
Re: Before Makers' Mark, it was not OK for bourbon to taste good!
I wonder if MM is feeling the heat from 4R?
MM used to be trendy, (in the phoney selfish 1980's) but 4R has passed them up (not in $ales) and is now, IMHO the industry leader in unique offerings.
It wasn't that long ago that you could not get 4R outside of Japan and KY and now look at what they offer.
"Yellow Label" ,Single Barrel ,Small Batch, 3 different Barrel Strengths, two different Mariage's, and private bottles from retailers all over the country of Single Barrels and Barrel Strengths of their 10 different recipes.
So MM, when's that new bottle coming out that you put some sticks in?
Re: Before Makers' Mark, it was not OK for bourbon to taste good!
Simply a bunch of crap! Screw you, MM!
Re: Before Makers' Mark, it was not OK for bourbon to taste good!
Maker's Mark is great for cooking and mixing... Although it's a little too pricey to justify a lot of the times.
Re: Before Makers' Mark, it was not OK for bourbon to taste good!
That video is a bit old, and I'm sure has been linked to before.
Here's the link to the original source:
http://artofthedrink.blogspot.com/20...ing-class.html
Re: Before Makers' Mark, it was not OK for bourbon to taste good!
Typical baloney that a lot of companies engage in. Does anybody really believe that it is rude to serve any other bourbon, since Old Fitzgerald is the "Key to Hospitality"? Or that Paul Jones really was smitten by a southern belle who wore a corsage of four roses at a party? Or that Evan Williams was Kentucky's first distiller? Maybe some people do, but those people probably don't have the time or inclination to find out the facts.
So yeah, it's a dumb statement, but nothing unusual or worth getting outraged about.
Re: Before Makers' Mark, it was not OK for bourbon to taste good!
Quote:
Originally Posted by
barturtle
Fascinating video, thank you for linking it. I've been enjoying "experimenting" with my BT White Dog, and that gave me some more ideas.
Re: Before Makers' Mark, it was not OK for bourbon to taste good!
Quote:
Originally Posted by
Josh
Or that Paul Jones really was smitten by a southern belle who wore a corsage of four roses at a party?
So yeah, it's a dumb statement, but nothing unusual or worth getting outraged about.
You must not have seen that southern belle, but believe me.... :bigeyes: