"Article" about Larceny creates my question about Old Fitzgerald

I got my issue of The Bourbon Review today (which is a periodical I can't really recommend, but it was a Christmas present). There is an puff piece on the Larceny "backstory". In it, the HH director of corporate communications (Larry Kass) is attributed with quashing "rumors that Larceny would eventually replace Old Fitzgerald, saying Heaven Hill will continue to produce Old Fitz for those half a dozen or so markets where it continues to be popular" (emphasis added).

Is it true that current day Old Fitz is only available in a few markets? Are any of those near Florida? While I am slowly combing through the multiple "Dusties" threads to make my own personal "I'll be on the lookout for these" list, I was hoping to taste the present day version of this product, because of all the attention the name gets here on SB, but I've not seen it anywhere so far. (Though I've not yet undertaken my inaugural dusty hunting trip.)

As an afterthought, one more question: Is Larceny widely available as well? I've not seen it either, though there is plenty of a bourbon called Breaking and Entering around here.

I expect we'll be seeing a lot of Old Fitzgerald whisky, in Larceny bottles.

I recall reading Larceny would only be distributed in select markets. Plenty of it and the OF BIB around Chicago area.

Beat me to it. They are both stocked at my local liquor store. I haven't tried Larceny yet, though.

So do we have any info on the 12 or so markets were Old Fitz is still available? Do we have any reason to believe that Larceny will or will not be distributed more widely than Old Fitz?

Larceny isn't available everywhere (it's not available here) but I believe their plan is to expand the distribution. I think that in this case they'll probably continue the Old Fitz labels as is... While obviously Larceny means there are more labels to spread the distilled and aged whiskey between, HH certainly has the capacity to have ramped up wheater production some years back when it became clear that wheaters were on the rise. And it's not like Larceny is horribly expensive - less than VSOF, more than Prime and BIB, I think it fits nicely as a line expansion.

I anticipate a wider distribution for Larceny than Old Fitz, if it isn't that way already. It's more marketable.

In Wisconsin, there's plenty of BIB and 80pr, but no 1849 or 12yr. Also, Larceny is not in Wisconsin.

Larceny is available here too. I like it. 92 proof, a little sweet, with caramel and brown sugar. Nice longish finish that doesn't have any bad qualities. As a bonus, they have a $20.00 rebate on a 1.75ltr. That makes it $15.34 per 1.75ltr.

Good and inexpensive.

I haven't seen old Fitz in NY but we have plenty of Larceny.

Quote:

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Originally Posted by Lazer

I haven't seen old Fitz in NY but we have plenty of Larceny.

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Lazer, while that does describe NY, I think they were talking about bourbon...:lol: