Re: Stitzer-Weller making bourbon again
Say what you want about big business cutting corners and ruining things, they also have deep pockets and can get things done that smaller companies can't. Like bring dead distilleries back to life and add age statements (Bulleit10) when others are dropping theirs. GD no.12 is a great product, no reason that they can't make good bourbon here. But yes, its true, the proof is in the first taste which will hopefully not be before 2017.
Re: Stitzer-Weller making bourbon again
Agreed. I just suggest we keep our powder dry until we have a better idea what they actually plan to do.
Re: Stitzer-Weller making bourbon again
Well this otta drive the price of Pappy down. ;-)
Re: Stitzer-Weller making bourbon again
Quote:
Originally Posted by
mark fleetwood
Well this otta drive the price of Pappy down. ;-)
Given the history of Diageo I can't believe they will reuse anything. They'll modernize everything, and make it as efficient as possible. Try as they might BT does make anything that tastes like SW juice..maybe they aren't trying I don't know, but I see no reason to think that Diageo can. I just hate to see perfectly good buildings falling into ruin..and just for that fact, that it will be in use, it's a good thing.
Re: Stitzer-Weller making bourbon again
I'm excited by this news, but I just have a feeling they aren't going to make wheated bourbon there... only Bulleit. My instinct is often wrong though, so hopefully it's wrong again
Re: Stitzer-Weller making bourbon again
If they want to turn it into Bulleit headquarters that's fine with me, the fact they're sitting on old stock means there may be some other age stated offerings.
Re: Stitzer-Weller making bourbon again
Does anybody know for sure that the "mature stocks" are actually S-W wheated bourbon?
Re: Stitzer-Weller making bourbon again
If so it would be a minimum of 20 years ago.
Re: Stitzer-Weller making bourbon again
Presumably it's more of the stuff Jefferson's tapped into, which is the stuff Diageo had been holding for use in Crown Royal. Why they decided not to use it in Crown we don't know, but it probably wasn't because it tasted too good.
Re: Stitzer-Weller making bourbon again
I don't know...bump me in 10 years and we'll see what's up.