Originally Posted by
Grain Belt
Small Batch!!!! Drinking a "small batch" Kirkland 103 proof (Costco/ made by Beam). Thought about the hundreds of stores that have this whiskey in them and then thought about how many barrels it must be. It might be small compared to Jim Beam white but it ain't small to me. Makes me think of when Federal ammunition brought out their "premium" line of ammunition in the early 80's. Then other brands came out with terms like Supreme and Premier. There is no legal designation for "small batch" It is terminology that makes it sound more elite, which it may be, but really it is just marketing for the most part. In the beer world it is "craft brewed." What the "h" does that really mean?