If anyone cares to do this exercise, here goes. How much are we spending on bourbon and who is getting our money? The dollar amount is irrelevant , as that is a personal matter and as such is no ones business but our own respectively . I would like to see this represented as a percentage of One Dollar, And who is getting what percent.
My own looks like this ;
Brown-Forman 78%
Buffalo Trace 12%
Heaven Hill 10%
This is nessesarily incomplete to some degree because I have bought a huge percentage of BF due to the Birthday Bourbon and I didn't go back very far because I haven't bought a lot in the last 5 or 6 months and have basically forgot who what when Etc.
I don't know if this accomplishes much because at some time or another they all relieve me of some of my cash . What caused me to think along these lines was reading the article in Cigar Afficianado about Old Forester and they stated that the brand peaked in 1972 and has been in decline since. Hard to believe isn't it? That is a fine brand , A fine Product and rich heritage. I'm doing what I can Mr. Brown! Old Forester 86 proof can be had in Ky for 19.99 a 1.75L. Cheaper than________(Most brands), better than______________(Nearly all of them).![]()


