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  1. #1
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    New whiskey markets impact?

    India is the world's largest whiskey market and China is developing:

    http://www.foodanddrinkeurope.com/Co...-whisky-market

    http://www.minnpost.com/globalpost/2..._through_china

    Can domestic distillers meet future demand?
    What will be the impact on domestic prices and availability of certain premium products?
    I suppose the possible impacts are a good reason to buy now and hold for future contingecies...budget willing.

    I am glad Four Roses now distributes more product domestically but I would hate to see the prior practice of exporting the best and leaving the U.S. market with fewer premiums and more blends. The Scottish distillers have been able to meet worldwide demand...but the price reflects it.

  2. #2
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    Re: New whiskey markets impact?

    Of course what they call " whisky" in India, is what the rest of the world calls "rum".
    John B

    "Drinking when we are not thirsty and making love at all seasons… that is all there is to distinguish us from other animals."

  3. #3
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    Re: New whiskey markets impact?

    Quote Originally Posted by jburlowski View Post
    Of course what they call " whisky" in India, is what the rest of the world calls "rum".
    Except for a new distillery called, "Amrut". Lightly peated single malt that is actually pretty darn good.

  4. #4
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    Re: New whiskey markets impact?

    They also make a heavily peated CS version that I tried. WOW!!!

  5. #5
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    Re: New whiskey markets impact?

    Quote Originally Posted by Frodo View Post
    They also make a heavily peated CS version that I tried. WOW!!!

    MMMMMM!!! PEAT GOTTA LOVE IT!!
    Simple, Just The Way I Like It!!

  6. #6
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    Re: New whiskey markets impact?

    An Indian friend of mine tells me they drink a lot of Scotch in India. Makes sense, seeing as how India was colonized by the British.

    Cheers!


    Quote Originally Posted by jburlowski View Post
    Of course what they call " whisky" in India, is what the rest of the world calls "rum".

  7. #7
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    Re: New whiskey markets impact?

    It would make more sense if India was colonized by the Scottish.
    "Brownest of the brown liquors..so tempting. What's that? You want me to drink you? But I'm in the middle of a trial!" L. Hutz

  8. #8
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    Re: New whiskey markets impact?

    Quote Originally Posted by tommyboy38 View Post
    It would make more sense if India was colonized by the Scottish.
    The Scots were already on board when the colonization started. Plus the English drink a lot of Scotch too.
    absentem laedit cum ebrio qui litigat.

    Sipology

  9. #9
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    Re: New whiskey markets impact?

    Well, on the surface maybe. The British drink a lot of tea. The bulk of which comes from India. Tea plantations will often shade the tea plants with big rosewood trees. Eventually they get cut down and the harvested wood is often sent to the U.S. to be used in guitarmaking. Symbiosis at its finest!

    Cheers!

    Quote Originally Posted by tommyboy38 View Post
    It would make more sense if India was colonized by the Scottish.

  10. #10
    Bourbonian of the Year 2002 and Guru
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    Re: New whiskey markets impact?

    Most predictions for the robust growth of both Scottish and American whiskey in the coming years depend on penetrating China and India, and on both of those economies continuing their strong growth. Indian consumerism seems to be coming along nicely but the Indian government continues to protect its domestic distillers in defiance of international agreements. That hasn't been a problem with China so far, but Chinese consumerism is less developed.

    So nothing is certain. It's a tightrope act, because the cost of under-producing and the cost of over-producing are equally high.

 

 

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