(ri)1 - The Right Price

[StraightBoston]

When I tried (ri)1 in LA and Julio's, I wasn't offended by the taste, but the QPR made any purchase a non-starter -- until this weekend.

While (unsuccessfully) dusty hunting in Providence, I spotted this bottle and price tag -- maybe more than one typo? -- behind the counter. Y'all know that $20 is my threshold, so now it's mine.

(The only explanation I can come up with is that the locals think it's a custom label that means "Rhode Island is Number One"?)