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  1. #11
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    Re: New Heaven Hill ad

    I have the August issue of Whisky magazine, and I didn't spot the ad. Joe
    " I never met a Weller I didn't like"

  2. #12
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    Re: New Heaven Hill ad

    I remember when HH bought Bernheim, one of the whiskey magazines had a feature story in which Parker Beam assured the reader that they would keep all the existing expressions of Old Fitz, including 1849 and VSOF. Apparently that was quite a concern at the time.

  3. #13
    Bourbonian of the Year 2002 and Guru
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    Re: New Heaven Hill ad

    Quote Originally Posted by shoshani View Post
    I remember when HH bought Bernheim, one of the whiskey magazines had a feature story in which Parker Beam assured the reader that they would keep all the existing expressions of Old Fitz, including 1849 and VSOF. Apparently that was quite a concern at the time.
    I don't recall that. I recall him only giving assurances that Old Fitzgerald would remain a wheated bourbon.

  4. #14
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    Re: New Heaven Hill ad

    Quote Originally Posted by cowdery View Post
    I don't recall that. I recall him only giving assurances that Old Fitzgerald would remain a wheated bourbon.
    I'll have to dig through a couple of boxes and see if I kept the magazine. (I'm thinking it was Malt Advocate but not 100% sure.)

    It sticks in my mind because Parker was quoted as saying they would keep the 1849 and Very Special Old Fitzgerald expressions, and that was the first time I had ever seen the word 'expressions' used for bottlings of whiskey.

 

 

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