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  1. #1
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    Light Whiskey - ?

    I was doing some mindless bourbon searching and
    ended up at TIME magazine article on Light Whiskey:

    time.com/time/magazine/article/0,9171,910362,00.html

    A few brand names are mentioned and I was wondering
    if anyone here has any recollections of this "light era"
    (1972). I didn't start drinking until about 6 - 8 years
    after that and figger the light versions may have not
    lasted that long.

  2. #2
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    Re: Light Whiskey - ?

    It seems to me that Beam did some sort of a light bourbon in the '90's, but I could be wrong.
    Where's Cowdery when you need him?
    ovh

  3. #3
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    Re: Light Whiskey - ?

    I actually brought a bottle of the Frost 8/80 to the Gazebo this year. Barton QT was on the shelves not all that long ago, there may still be some floating around. Fleischmanns also was on the shelves recently.
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  4. #4
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    Re: Light Whiskey - ?

    Quote Originally Posted by barturtle View Post
    I actually brought a bottle of the Frost 8/80 to the Gazebo this year. Barton QT was on the shelves not all that long ago, there may still be some floating around. Fleischmanns also was on the shelves recently.
    Colonel Lee is a brand of light whiskey that is still in production.

    I SWEAR I saw some sort of 4R Light expression in an old person's liquor cabinet once, but I've been told there never was such an animal.

    UPDATE: Upon skimming the article it appears I was sort of right!
    bibamus, moriendum est
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  5. #5
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    Re: Light Whiskey - ?

    Quote Originally Posted by Josh View Post

    I SWEAR I saw some sort of 4R Light expression in an old person's liquor cabinet once, but I've been told there never was such an animal.

    Are you thinking of 4R Blended Whiskey?
    ovh

  6. #6
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    Re: Light Whiskey - ?

    This comment is revealing:

    "...a new kind of spirit that goes down more smoothly and has less flavor than bourbon or rye..."

    "This is not a big-black-cigar whiskey. It's more a filter-cigarette whiskey."

    Hmm, at this point in my life I favor the full flavor of "heavy" proof bourbons and ryes.

    How are they different from current 80-86 proof offerings on the shelf today?
    Are these products relics from that time period?

    It seems any 80-86 proof bourbon could be called light....for example WT 80
    http://www.barnonedrinks.com/tips/di...urbon-969.html

    Or Ezra Brooks
    http://marketviewliquor.com/index-id...medium=organic

  7. #7
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    Re: Light Whiskey - ?

    Quote Originally Posted by Josh View Post
    UPDATE: Upon skimming the article it appears I was sort of right!
    Others mentioned in the TIME article:

    (Old) Crow Light
    (Seagram) Galaxy
    (Schenley) J.W. Dant Premium Light, Schenley XL, and Red Satin (+ 3 others)
    (American Brands) White Balloon, Honey Go Light

  8. #8
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    Re: Light Whiskey - ?

    Quote Originally Posted by OscarV View Post
    Are you thinking of 4R Blended Whiskey?
    From the bottle I saw, and the article there seemed to have been a Four Roses light blend in addition to the regular blend. So maybe it wasn't a light whiskey per se, just something they were calling a light blend.
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  9. #9
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    Re: Light Whiskey - ?

    Quote Originally Posted by Jono View Post
    How are they different from current 80-86 proof offerings on the shelf today?
    Are these products relics from that time period?

    It seems any 80-86 proof bourbon could be called light....for example WT 80
    Actually Light Whiskey is a class unto itself with specific legal definitions

    "(3) "Light whisky" is whisky produced in the United States at more than 160° proof, on or after January 26, 1968, and stored in used or uncharred new oak containers; and also includes mixtures of such whiskies. If "light whisky" is mixed with less than 20 percent of straight whisky on a proof gallon basis, the mixture shall be designated "blended light whisky" (light whisky--a blend)."

    The higher distilling proof reducing the amount of flavor remaining from the mash. They would then be cut, first to barreling proof for aging, then to bottling proof after aging.
    Last edited by barturtle; 10-24-2009 at 11:35.
    2010 Bourbonian of the Year

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  10. #10
    Bourbonian of the Year 2002 and Guru
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    Re: Light Whiskey - ?

    I have no direct memories of Light Whiskey even though I am, indeed, old. It was supposed to save the bourbon industry from vodka. It didn't It seems stupid in retrospect, but everybody was excited about it at the time. It took special stills and some of them are still out there. As mentioned, Barton was still making the stuff until a few years ago. The Light Whiskey still at Buffalo Trace was pressed into service to make Rain Vodka.

    One thing that killed Light Whiskey was Light (Lite) Beer, because it gave light/lite a different meaning. Light Whiskey was lighter in color and had a lighter (i.e., less) flavor, but had the same alcohol content and calories as regular whiskey. Lite beer, of course, meant "less filling." So a new and confusing category got even more confusing. It died out quickly.
    Last edited by cowdery; 10-24-2009 at 13:41.

 

 

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