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  1. #11
    Connoisseur
    Join Date
    Apr 2009
    Location
    Western NY
    Posts
    836

    Re: Jack's New Look.

    According to just-drinks, the bottle is getting a new look as well.
    Attached Images Attached Images
    John Q.
    Tennessee Squire
    Quote Originally Posted by ggilbertva
    It won't be any cheaper than it is today.
    Quote Originally Posted by Ryan
    Someone will pay it. Someone always pays it.

  2. #12
    Guru
    Join Date
    Sep 2001
    Location
    Pelham, AL
    Posts
    3,882

    Cool Re: Jack's New Look.

    While I don't care for the whiskey, anyway, I prefer the old label. I like "old fashioned", and in the old days labels were cluttered with all sorts of proclamations and blurbs. Looks like it is just I, though.

    Tim
    Self-Styled Whisky Connoisseur

  3. #13
    Virtuoso
    Join Date
    May 2008
    Location
    Swaziland, Africa
    Posts
    1,473

    Re: Jack's New Look.

    Quote Originally Posted by cowdery View Post
    Are you saying Ben needs a tramp stamp?
    You mean ANOTHER tramp stamp.
    Hope is subversive, for it limits the grandiose pretensions of the present by calling into existence the possibility of something better.

  4. #14
    Bourbonian of the Year 2002 and Guru
    Join Date
    Sep 1999
    Location
    Chicago
    Posts
    12,395

    Re: Jack's New Look.

    Quote Originally Posted by kickert View Post
    You mean ANOTHER tramp stamp.
    Multiple tramp stamps are definitely a bad idea.

  5. #15
    Bourbonian of the Year 2002 and Guru
    Join Date
    Sep 1999
    Location
    Chicago
    Posts
    12,395

    Re: Jack's New Look.

    Quote Originally Posted by silverfish View Post
    According to just-drinks, the bottle is getting a new look as well.
    I was so obsessed with the label changes I didn't even notice the new bottle.

    The look they're going for seems to be modern old-fashioned, if that's possible.

  6. #16
    Connoisseur
    Join Date
    Jul 2009
    Location
    Arlington, TX
    Posts
    745

    Re: Jack's New Look.

    Quote Originally Posted by cowdery View Post
    I was so obsessed with the label changes I didn't even notice the new bottle.

    The look they're going for seems to be modern old-fashioned, if that's possible.
    Retro-fashioned? Post-modern?
    Mark Edwards - Proof of Sanity Forged Upon Request

  7. #17
    Bourbonian of the Year 2011
    Join Date
    Sep 2002
    Location
    Toronto, Canada
    Posts
    8,982

    Re: Jack's New Look.

    Hmm, not sure I like it. The rounded shoulder seemed more graceful.

    Gary

  8. #18
    Bourbonian Of The Year 2013 and Guru
    Join Date
    Sep 2004
    Location
    Just East of the Big Chicken, GA
    Posts
    5,596

    Re: Jack's New Look.

    Yeah, the shoulders look sorta like a pagoda. The overall new look, though, reminds me of the new Beam Black package.
    JOE

    Wag more.
    Bark less.

    "Every bottle is its own learning experience." -- Sensei Ox-sama

  9. #19
    Advanced Taster
    Join Date
    Apr 2011
    Location
    Northern Colorado
    Posts
    209

    Re: Jack's New Look.

    Sure cleaned things up, still keeping all the distinctions. Wont have me reaching for it any more often than little to never, but nice to see that the marketing crew didn't totally screw the pooch.

  10. #20
    Disciple
    Join Date
    Nov 2005
    Location
    Alliance,Ohio
    Posts
    1,514

    Re: Jack's New Look.

    I saw the new bottle design at the store today. I like the bottle but they should have left the label alone!

    Thomas

 

 

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