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  1. #1
    Bourbonian of the Year 2002 and Guru
    Join Date
    Sep 1999
    Location
    Chicago
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    12,605

    Binny's Is Expanding.

    According to the Shanken News Daily, Chicago-based beverages retailer Binny's is expanding, first outside the Chicago-area into other Illinois markets, then across the border into Wisconsin.

    The newest Binny's, number 28, opened last week in Arlington Heights. A new store in LaGrange will open after the first of the year. So will one in Champaign, the first outside Chicagoland. After that, they're looking at Rockford, Madison, and Milwaukee.

    "Once we set up the internal infrastructure to expand to Wisconsin, we can use that as a springboard to go national," said CEO Michael Binstein.

  2. #2
    Moderator
    Join Date
    Mar 2008
    Location
    Illinois
    Posts
    4,417

    Re: Binny's Is Expanding.

    Quote Originally Posted by cowdery View Post
    According to the Shanken News Daily, Chicago-based beverages retailer Binny's is expanding, first outside the Chicago-area into other Illinois markets, then across the border into Wisconsin.

    The newest Binny's, number 28, opened last week in Arlington Heights. A new store in LaGrange will open after the first of the year. So will one in Champaign, the first outside Chicagoland. After that, they're looking at Rockford, Madison, and Milwaukee.

    "Once we set up the internal infrastructure to expand to Wisconsin, we can use that as a springboard to go national," said CEO Michael Binstein.
    Rockford? I know the perfect place. It's right next to the bowling alley about 2 minutes from my house.
    " I never met a Weller I didn't like"

  3. #3
    Enthusiast
    Join Date
    Dec 2009
    Location
    Dallas, TX
    Posts
    468

    Re: Binny's Is Expanding.

    I will be among the first to welcome them to Texas, when they arrive.

    I have a feeling it's going to be a race between Binny's and Spec's to see who can take over the country first!

  4. #4
    Connoisseur
    Join Date
    Apr 2008
    Location
    Dayton, OH
    Posts
    826

    Re: Binny's Is Expanding.

    I'd welcome them to SW Ohio, but it isn't the retailers that are lacking, it is the state.

  5. #5
    Connoisseur
    Join Date
    Mar 2011
    Location
    SE Minn
    Posts
    996

    Re: Binny's Is Expanding.

    Quote Originally Posted by clingman71 View Post
    I'd welcome them to SW Ohio, but it isn't the retailers that are lacking, it is the state.
    This would be a interesting question to pose to them. Binny's is Binny's because of the amazingly great product selection for everything.

    The excitement of shopping there in controlled state wholesaler deal, just wouldn't make it Binny's anymore- it would be like any other store.

    B
    "Life is life and fun is fun, but it's all so quiet when the goldfish die."

  6. #6
    Enthusiast
    Join Date
    May 2008
    Location
    Chicago
    Posts
    362

    Re: Binny's Is Expanding.

    Quote Originally Posted by BFerguson View Post
    This would be a interesting question to pose to them. Binny's is Binny's because of the amazingly great product selection for everything.

    The excitement of shopping there in controlled state wholesaler deal, just wouldn't make it Binny's anymore- it would be like any other store.

    B
    To me what makes binny's truly special is their hand picked barrel program.

  7. #7
    Guru
    Join Date
    Nov 2006
    Location
    Northwest of Peoria
    Posts
    4,437

    Re: Binny's Is Expanding.

    Dang. I held my breath while quickly reading the opining post. I was hoping for something in Peoria or the QC area.

  8. #8
    Taster
    Join Date
    May 2011
    Location
    Wisconsin
    Posts
    99

    Re: Binny's Is Expanding.

    I think this is great news. I live in Madison, WI. I hope that Binny's will bring extra allocations of the limited whiskies into the state.

    No longer using a trip to Binny's as an excuse to go to Chicago is a drawback. Now, Giordano's will need to expand into Madison. Yes, I know they're in dire financial straits.

  9. #9
    Enthusiast
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    Apr 2011
    Location
    Chicagoland
    Posts
    435

    Re: Binny's Is Expanding.

    Wait a minute -- here I'm always going to Wisconsin on beer runs....

  10. #10
    Disciple
    Join Date
    Apr 2010
    Location
    Wisconsin
    Posts
    1,534

    Re: Binny's Is Expanding.

    Quote Originally Posted by Jonny.Applebury View Post
    I think this is great news. I live in Madison, WI. I hope that Binny's will bring extra allocations of the limited whiskies into the state.

    No longer using a trip to Binny's as an excuse to go to Chicago is a drawback. Now, Giordano's will need to expand into Madison. Yes, I know they're in dire financial straits.
    It won't, unless Binny's figures out how to drastically increase the sales of everyday Sazerac products, the amount of BTAC that WI is allocated won't really change that much. (And you can always find BTAC sitting around this state, if you know where to look.)

    And Julian ain't gonna have more Rye for us, either.

    I can only see other WI retailers lose some of their allocation as Binny's steals their market share. You'll see a shift, but not much total increase. So Maybe Riley's and Steve's get less, as Binny's gets some of their cut.

    I am looking forward to their barrel purchases. Having a wide selection of FR1B will be fun.

 

 

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