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  1. #1
    Novice
    Join Date
    Jan 2012
    Location
    Louisville, KY
    Posts
    7

    Maker's Mark blemished/oops bottles

    I searched for any threads about this but did not find one.

    I visited my in-laws in FL over the new year and my fantastic mother in-law came home from the store with a box containing 3 "special" Maker's bottles.

    The "special" box was labled as being oops bottles or blemished or somthing along those lines. It had a little story about the ladies in Loretto slipping a bit or something

    So basically the box contained one bottle with too little wax, one with too much and one with a uneven label.

    A couple things came to my mind. #1, the picture of the bottles on the box looked exactly like those found in the box to a T (but obviously were not the same bottles). Basically like these "oops" bottles are done on purpose. #2, If you have been to the MM ditillery they have stacks and stacks of new perfect labels. So, how in the world would a blemished label find its way onto a bottle?

    Just simple marketing?

    p.s. I am a MM and M46 fan.

  2. #2
    Enthusiast
    Join Date
    Dec 2011
    Location
    NYC
    Posts
    405

    Re: Maker's Mark blemished/oops bottles

    I think you may have cracked the code. Good work. I think Mark in Maker's Mark is short for Marketing.

  3. #3
    Advanced Taster
    Join Date
    Dec 2011
    Location
    NYC
    Posts
    237

    Re: Maker's Mark blemished/oops bottles


  4. #4
    Guru
    Join Date
    Dec 2004
    Location
    Northern Kentucky
    Posts
    3,428

    Re: Maker's Mark blemished/oops bottles

    Quote Originally Posted by KYBourbonlover View Post


    Just simple marketing?

    p.s. I am a MM and M46 fan.
    Yes. any other questions?
    John B

    "Drinking when we are not thirsty and making love at all seasons… that is all there is to distinguish us from other animals."

 

 

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