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  1. #371
    Advanced Taster
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    Oct 2011
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    163

    Re: WT Rye 81 proof?!

    Looks like the 101 is back is select markets; http://www.heraldonline.com/2013/11/...ld-turkey.html

  2. #372
    Guru
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    Sep 2004
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    Jackson, MS
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    Re: WT Rye 81 proof?!

    Well, I suppose they can be forgiven for the absence.
    We're Bourbon Geeks, it's who we are, it's what we do.

  3. #373
    Virtuoso
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    Sep 2010
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    Twin Cities, MN
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    1,317

    Re: WT Rye 81 proof?!

    So in the linked article, Jimmy Russell says, “To be completely frank, we didn’t realize bartenders had such a passion for it. Given the bartending community can be directly attributed for the current resurgence in Rye and classic cocktails, we had to listen and take the necessary steps with our available aged stock to bring 101 Rye back.” But on their website they say that "Wild Turkey Rye stands up to any mixer and shines through in cocktails."

    So now I'm confused and don't know what to believe.


    Also, great job at identifying which 21 markets nationwide are getting the product. Copy/paste of a press release is my favorite journalistic vehicle.



    Life's too short, and there's too much good whiskey within reach.

  4. #374
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    Re: WT Rye 81 proof?!

    To be completely frank that's what he was told to say.
    We're Bourbon Geeks, it's who we are, it's what we do.

  5. #375
    Connoisseur
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    Apr 2009
    Location
    Western NY
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    840

    Re: WT Rye 81 proof?!

    Quote Originally Posted by Brisko View Post

    Also, great job at identifying which 21 markets nationwide are getting the product. Copy/paste of a press release is my favorite journalistic vehicle.

    "Due to very limited stock, the brand will re-introduce one liter bottles
    targeting on-premise accounts in 21 markets across the country."

    On-premise = bar/restaurant, correct? So it's not like it's gonna be
    on the shelf of a local store just yet?
    John Q.
    Tennessee Squire
    Quote Originally Posted by ggilbertva
    It won't be any cheaper than it is today.
    Quote Originally Posted by Ryan
    Someone will pay it. Someone always pays it.

  6. #376
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    Jackson, MS
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    12,323

    Re: WT Rye 81 proof?!

    That's correct, one liter size is the barkeep's friend, doesn't mean some may not make it to the shelves though.
    We're Bourbon Geeks, it's who we are, it's what we do.

  7. #377
    Enthusiast
    Join Date
    Nov 1999
    Location
    Chicago
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    452

    Re: WT Rye 81 proof?!

    I just saw the 101 return (in liter bottles, in bars) on A Dram Good Time and ran over here to break the news that half the board has already found out.

    Liter bottles in bars. Well, I have three sealed 750s of 101 in my bunker and one opened one. I'm good for a while.

  8. #378
    Virtuoso
    Join Date
    Aug 2008
    Location
    Tallahassee
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    1,390

    Re: WT Rye 81 proof?!

    I guess there has been a lot of turnover in the PR dept because they obviously forgot the original lie for why they went to the 81 proof in the first place. The press release WT released when they axed the 101 and moved to 81 said they were doing it because of demand from bartenders who wanted a softer product that didn't overpower their cocktails the way the 101 did.

    So lets recap the history as described by WT lies..er press releases.
    We have a good product but the bartenders want it at lower proof so Rye drinkers will loose one of their favorites, but hey, don't blame us blame the batenders. We have decided to bring back a product that is in short supply but it's only going to be available to bars to sell by the drink, but hey, don't blame us blame the bartenders. Jeez, these guys could screw up a wet dream.

  9. #379
    Disciple
    Join Date
    Apr 2010
    Location
    Wisconsin
    Posts
    1,534

    Re: WT Rye 81 proof?!

    Bingo Sailor22! WT has been claiming for some time that their 81pr Bourbon and Rye are "great for mixing," which is crap. Any professional bartender worth a damn knows that higher proof, when balanced correctly, provides more flavor and character to a cocktail.

    WT's been forced to admit to this, but long after the fact. I would love to see the 101Rye return, with the same flavor profile, but WT has depressed me for some time.

  10. #380
    Connoisseur
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    Apr 2009
    Location
    Western NY
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    840

    Re: WT Rye 81 proof?!

    Quote Originally Posted by shoshani View Post
    Well, I have three sealed 750s of 101 in my bunker and one opened one. I'm good for a while.
    Yeah, like maybe for the weekend...
    John Q.
    Tennessee Squire
    Quote Originally Posted by ggilbertva
    It won't be any cheaper than it is today.
    Quote Originally Posted by Ryan
    Someone will pay it. Someone always pays it.

 

 

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