Welcome to the Straightbourbon.com Forums.
Results 1 to 5 of 5
  1. #1
    Trippah and Admin
    Join Date
    Feb 2008
    Location
    Northeast Ahia
    Posts
    4,667

    Pandering or Marketing

    My name is Joel Goodson. I deal in human fulfillment.
    I grossed over eight thousand dollars in one night. Time of your life, huh kid?

  2. #2
    Bourbonian of the Year 2002 and Guru
    Join Date
    Sep 1999
    Location
    Chicago
    Posts
    12,544

    Re: Pandering or Marketing

    A lot of packaging design is meant to stimulate an impulse purchase. This is a good example. The money is in the register before the person has thought too much about it.

  3. #3
    Connoisseur
    Join Date
    Nov 2006
    Location
    North Alabama
    Posts
    577

    Re: Pandering or Marketing

    The shoppette on post is going to sell tons of this stuff. Every young troop that graduates basic will down a bottle on his way home on leave and then tell his new buddies at his first duty station about his night in jail. Pet rocks and beenie babies move over.
    Often I am forced to deal with the fact that I prefer bourbon over dealing with facts.

  4. #4
    Disciple
    Join Date
    Jan 2009
    Location
    NE OH
    Posts
    1,781

    Re: Pandering or Marketing

    Marketing I'd say.

    I love how the 'portion of proceeds' is not quantified. Gotta love that cheap advertising.
    ~Robert BTOTY #2 2009

    GBS Member - 2011 Indoctrination

  5. #5

    Re: Pandering or Marketing

    /shrug, at least it's made in the USA. If it's affordable and of good quality like BT's other high value vodka, Platinum x7, (which is the one and only vodka I keep stocked at all times) I'll probably give it a try.

    Beats throwing money overseas at the overpriced Grey Gooses of the world

 

 

Similar Threads

  1. Diageo's marketing strategy
    By Shell in forum General Bourbon Discussion
    Replies: 0
    Last Post: 10-02-2011, 12:13
  2. Retro beer marketing
    By Jono in forum Non-Whiskey Alcohol
    Replies: 24
    Last Post: 06-16-2009, 11:07
  3. Labels and marketing....
    By BarItemsPlus1 in forum General Bourbon Discussion
    Replies: 10
    Last Post: 02-20-2006, 20:59

Posting Permissions

  • You may not post new threads
  • You may not post replies
  • You may not post attachments
  • You may not edit your posts
  •  
Back to top