Hard to argue that one. I'm not rich enough to shell out for either the Single Oak Project or any of the Experimental Collection, even though I've seen them retail for $45 - $50 in these parts.
However, those are named and marketed as experiments, and the labels and limited marketing would only appeal to connoisseurs/enthusiasts. They are not aged, selected, or marketed for exceptional taste like a Pappy/BTAC, but rather under a controlled set of variables to highlight the differences in that arise from different mashbills or wood cuts.



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