Yesterday at Binny's, I was surprised by the prices on ryes. Although they have a big stack of Rittenhouse BIB at $22.99, both Knob Creek and Bulleit were over $30 a bottle. I also noticed that Templeton has dropped its price. Binny's has Bulleit and Templeton (which are both LDI) side-by-side, with Templeton at $39 and Bulleit at $34.
Old Overholt, on the bottom shelf, still $14.99.


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I see your point, Dog. What I guess I was getting at, is that I see the Bulleit Rye on the shelves more than any other rye. And, before the rye came out, Bulleit Bourbon was hit or miss. Now, it seems to have gained shelf space because of the rye placement. I would have expected it to be the other way around. I can't remember the last store I was in where both products weren't on the shelf. Prior to the rye release, it was 50:50 that the bourbon would be on the shelf.