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Thread: MM Proof Change

  1. #161
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    Re: MM Proof Change

    Quote Originally Posted by squire View Post
    Older as well . . .
    Increased age doesn't always mean increased beauty...

  2. #162
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    Re: MM Proof Change

    Quote Originally Posted by squire View Post
    Older as well . . .
    Ain't that the truth. Weller 12 is about the same price or cheaper, depending on where you are.

    ~SW

  3. #163
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    Re: MM Proof Change

    Weller 12 is what came to mind but the 107's no slouch either.

  4. #164
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    Re: MM Proof Change

    Quote Originally Posted by squire View Post
    Weller 12 is what came to mind but the 107's no slouch either.
    Amen to that. Give me the 107 every time.

  5. #165
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    Re: MM Proof Change

    I'm becoming extremely partial to both, mixed at 1:1.

  6. #166
    Bourbonian of the Year 2011
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    Re: MM Proof Change

    Weller 107 seasoned with some 12, enough to bring it down to 100 proof, sounds very good too.

    Gary

  7. #167
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    Re: MM Proof Change

    Quote Originally Posted by jeffrey r View Post
    I had wondered whether BT and Heaven Hill might capitalize on this MM proof change, and BT answered my question this morning with a Facebook post stating that they do not water down their bourbon, linking to an article about the MM change. Then, curiously, they just pulled the post.

    Having no links to the industry or the region, I am curious if the big distilleries view each other as brethren or rivals, but I wonder if BT got squeamish about calling out MM.

    In any event, this would seem like a reasonable opportunity for HH to call out their 92-proof Larceny, and BT to call out the obvious age and proof benefits of the Weller line. Should be interesting to see how this plays out.
    I would venture to guess the person in charge of the FB page took it upon themselves to call out MM. Then the higher ups at BT said we don't do that in this industry and take it down. The bourbon industry is a brotherhood they help each other out.
    Last edited by p_elliott; 02-11-2013 at 13:14.
    Normal is an illusion. What is normal to the spider, is chaos for the fly.

  8. #168
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    Re: MM Proof Change

    Quote Originally Posted by p_elliott View Post
    I would venture to guess the person in charge of the FB page took it upon themselves to call out MM. Then the higher ups at BT said we don't do that in this industry and take it down. The bourbon industry is a brotherhood they help each other out.
    That's what I would have thought, though BT did follow up their "super"-snarky original post on FB, with the following "just"-snarky post on FB that has not been pulled:

    "90 PROOF" with a picture of BT.

    Perhaps b/c it is the BT page, they don't and won't refer to the Weller wheated bourbons, but that is the logical distinction for the distillery to point out--wheated bourbons of greater age and proof than MM, at a better price (that most of us here would also say taste better than MM).

    Anyway, the whole thing is pretty interesting, and will be more interesting to see how it plays out in the short and long term.

  9. #169
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    Re: MM Proof Change

    Larceny posted a similar one, with a picture of the bottle with "92 Proof".
    bibamus, moriendum est
    Sipology Blog

  10. #170
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    Re: MM Proof Change

    Trying to steal the attention?

 

 

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