Welcome to the Straightbourbon.com Forums.
Page 39 of 42 FirstFirst ... 293738394041 ... LastLast
Results 381 to 390 of 412

Thread: MM Proof Change

  1. #381
    Bourbonian of the Year 2010 and Guru
    Join Date
    Aug 2005
    Location
    Kentucky!
    Posts
    4,750

    Re: MM Proof Change

    Quote Originally Posted by smokinjoe View Post
    The thing that sticks out to me on the whole thing, is how the first inkling most of us had was Dale's post on February 8. Of course Dale and probably others know before, but the change was kept under wraps remarkably well. Obviously, they decided on the change, had labels made, were dumping and proofing the whiskey, and bottling, and nothing leaked?
    I find it interesting that there are no 42% labels in the TTB database for Maker's...
    2010 Bourbonian of the Year

    As long as you have good whiskey you're not "unemployed", you're "Funemployed!!!"

    I'm no Pappyophile

  2. #382
    Bourbonian of the Year 2010 and Guru
    Join Date
    Aug 2005
    Location
    Kentucky!
    Posts
    4,750

    Re: MM Proof Change

    I will say, after reading Dale's post, I was the first person to mention it on the fb Maker's Ambassador's Group Page. I then spent a lot of time rallying the troops, there as well as on Maker's business page and several other places around fb, twitter, etc.

    In all honesty, Maker's themselves had long before organized the troops, through their Ambassadors Program, but probably never foresaw their own troops being used against them.
    2010 Bourbonian of the Year

    As long as you have good whiskey you're not "unemployed", you're "Funemployed!!!"

    I'm no Pappyophile

  3. #383
    Trippah and Admin
    Join Date
    Feb 2008
    Location
    Northeast Ahia
    Posts
    4,767

    Re: MM Proof Change

    Quote Originally Posted by barturtle View Post
    I find it interesting that there are no 42% labels in the TTB database for Maker's...
    ABV changes on spirits labels don't require TTB approval unless it changes the class/type.
    My name is Joel Goodson. I deal in human fulfillment.
    I grossed over eight thousand dollars in one night. Time of your life, huh kid?

  4. #384
    Guru
    Join Date
    Mar 2012
    Location
    PacNW
    Posts
    2,298

    MM Proof Change

    Quote Originally Posted by barturtle View Post
    In all honesty, Maker's themselves had long before organized the troops, through their Ambassadors Program, but probably never foresaw their own troops being used against them.
    One could make the argument that the Ambassadors performed their function and protected the product from the maker.
    ¡Geaux Tigers! - ¡Visca el Barça!

    "Really though, my hands are sore. The tool was doing it's thing with a flex hose." -Barrel_Proof

  5. #385
    Bourbonian of the Year 2010 and Guru
    Join Date
    Aug 2005
    Location
    Kentucky!
    Posts
    4,750

    Re: MM Proof Change

    Quote Originally Posted by ChainWhip View Post
    One could make the argument that the Ambassadors performed their function and protected the product from the maker.
    The interesting thing is how the battle lines among the Ambassadors were drawn.

    Some, let's call them the losers, fought for the company.

    Others, let's call them the winners, fought for the product.
    2010 Bourbonian of the Year

    As long as you have good whiskey you're not "unemployed", you're "Funemployed!!!"

    I'm no Pappyophile

  6. #386
    Enthusiast
    Join Date
    Apr 2011
    Location
    Chicagoland
    Posts
    435

    Re: MM Proof Change

    Re: the "instant collectible" talk around the 84 proof, Binny's just sent out an email extolling us to get it while we can....
    "Delicious... bourbon. Brownest of the brown liquors... so tempting. What's that? You want me to drink you?" -Lionel Hutz

  7. #387
    Guru
    Join Date
    Sep 2004
    Location
    Jackson, MS
    Posts
    12,450

    Re: MM Proof Change

    Frankly, I'm not surprised.

  8. #388
    Connoisseur
    Join Date
    Jul 2012
    Location
    Honolulu, HI
    Posts
    783

    Re: MM Proof Change

    Too bad they didn't use pink wax (diluted from their copy-protected red) - then it would REALLY qualify as a collector's item.

    Anyone ready to close this thread yet?
    Last edited by MauiSon; 02-21-2013 at 16:21.

  9. #389
    Guru
    Join Date
    Sep 2004
    Location
    Jackson, MS
    Posts
    12,450

    Re: MM Proof Change

    Nah, let's see how long it lasts.

  10. #390
    Connoisseur
    Join Date
    Dec 2011
    Location
    Lexington, MA
    Posts
    520

    Re: MM Proof Change

    Quote Originally Posted by barturtle View Post
    I find it interesting that there are no 42% labels in the TTB database for Maker's...
    Changing the stated proof of the spirit to reflect the contents in the bottle doesn't require a new COLA.

    There's a list of allowable changes to an approved label (artwork, colors, fonts, contents, etc.) at the TTB:

    http://www.ttb.gov/labeling/allowable_revisions.shtml

 

 

Similar Threads

  1. Went for some Rye for a change
    By imbibehour in forum Other American Whiskey Tastings
    Replies: 38
    Last Post: 05-01-2011, 21:34
  2. Old Rip bottle change?
    By silverfish in forum General Bourbon Discussion
    Replies: 15
    Last Post: 02-16-2011, 20:20
  3. Tastes Change Day To Day?
    By Vision in forum General Bourbon Discussion
    Replies: 5
    Last Post: 09-21-2004, 18:42

Posting Permissions

  • You may not post new threads
  • You may not post replies
  • You may not post attachments
  • You may not edit your posts
  •  
Back to top