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Thread: MM Proof Change

  1. #201
    Guru
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    Re: MM Proof Change

    In short we are being asked to subsidize their further World wide expansion. Anyone who wants my place in line is welcome to it.

  2. #202
    Connoisseur
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    Dec 2011
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    Lexington, MA
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    Re: MM Proof Change

    Quote Originally Posted by Jono View Post
    http://www.foxnews.com/leisure/2013/...ntcmp=features

    The current story:
    Maker's Mark reducing alcohol volume to stretch supplies of its bourbon amid strong demand
    Published February 12, 2013
    Associated Press

    Read more: http://www.foxnews.com/leisure/2013/...#ixzz2KhdgGXNe

    And with a quote from the esteemed Mr. Cowdery, too!

  3. #203
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    Napoleon, MI
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    7,449

    Re: MM Proof Change

    barturtle had his Tweet exposed on this broadcast

    http://money.msn.com/now/post.aspx?p...a800d2e#scptid
    ovh

  4. #204
    Connoisseur
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    Jul 2012
    Location
    Honolulu, HI
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    778

    Re: MM Proof Change

    Quote Originally Posted by squire View Post
    In short we are being asked to subsidize their further World wide expansion. Anyone who wants my place in line is welcome to it.
    Or, the standard expression is 'subsidizing' the 'high-end' expression. Maybe the dilution is just the 'price to be paid' for maintaining 46 production. It's a give-and-take, but I must admit, I am disappointed with their decision.
    Last edited by MauiSon; 02-12-2013 at 13:18.

  5. #205
    Connoisseur
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    May 2012
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    Glendale, AZ
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    533

    Re: MM Proof Change

    Quote Originally Posted by squire View Post
    In short we are being asked to subsidize their further World wide expansion. Anyone who wants my place in line is welcome to it.
    I've got your spot saved in the OWA line, my friend.

  6. #206
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    Re: MM Proof Change

    Always nice to feel welcome.

  7. #207
    Advanced Taster
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    Dec 2007
    Location
    Louisville
    Posts
    185

    Re: MM Proof Change

    Well... It's all about profits and I would have expected nothing less from Beam Inc. It's a shame though that they are damaging the brand at least for some. In the long run MM will keep selling like hot cakes and most buyers won't care.

    I personally have always opted for Weller Special Reserve over MM. I really enjoy the WSR and it's a third less dollars...
    Jeff


    Give me Bourbon or give me death! ~ Hondo (1982)

  8. #208
    Connoisseur
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    Re: MM Proof Change

    Quote Originally Posted by Hondo View Post
    Well... It's all about profits and I would have expected nothing less from Beam Inc. It's a shame though that they are damaging the brand at least for some. In the long run MM will keep selling like hot cakes and most buyers won't care.

    I personally have always opted for Weller Special Reserve over MM. I really enjoy the WSR and it's a third less dollars...
    Since you're a big fan of WSR, do you mind describing it? I've always skipped it because OWA is so cheap here, they're only $3-4 apart.

    Is it really just OWA with a bit more water? (I mean, does it taste pretty much exactly as if you added a bit of water to a pour of OWA?)

  9. #209
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    Sep 2004
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    Jackson, MS
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    Re: MM Proof Change

    Yes, it's just a lower proof version, or so it tastes to me, but at 90 proof I wouldn't call it in any way weak.

  10. #210
    Virtuoso
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    Oct 2011
    Location
    Atlanta
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    1,241

    Re: MM Proof Change

    I'm really amused by the "you can't even tell" chants from Makers and their supporters. It's really digging deep for a positive spin. You know how to cook a frog right? Put him in a pot with room temp water and let it heat up slow enough for him to get used to it, until...
    then you smother the little bastard in barbeque sauce and WAIT! What was I talking about? Nevermind I'm starving. Gotta go
    "On a long enough timeline, the survival rate for everyone drops to zero"
    T. Durden

 

 

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