Taste is subjective, each palate is different and for the most part, there's no wrong answer to what's good. For me, I find the SB picks I participate in to be degrees better than off the shelf.....and yes, I've done side by side a number of times. That doesn't mean the shelf offering is bad or sub-par as I have those too in the bunker. The barrel picks allow me and the other participants to zero in on those honey barrels. Off the shelf you get what you get. So, in the end, I'm paying the same price as a shelf offering but getting something to my palate is far better.