(I'm not sure where to post this, because I cannot post in the Industry News forum. But, this certainly relates to bourbon, so I'll put it here. Move it if you need to.)
I read in a prominent article in today's Wall Street Journal that a possible merger of Pernod Ricard and Allied Domecq is being discussed. Both parties realize that they need to get bigger to have any chance to compete with Diageo.
Since WSJ Onine is a paid service, let's see if I can find another reference. Yes, here's a good one: Pernod said to consider Allied Domecq Deal