<html>With such tasty, excellent relative newcomers around like Woodford Reserve, Russell's Reserve, EWSB, Jack Daniel's SB (I know, not bourbon), Knob Creek and so many others, we must truly be in the Golden Age of bourbon. Do we owe it to technological advances in the industry, the overall increase in family wealth over the past two decades, the way single malt whisky (scotch) took off in the 80's? Was it all of the above or something else? Or perhaps Prohibition and the few decades that followed were a bump in the road, a Dark Ages in Bourbonia.
If we are in Pax Bourbona, are there any barbarians approaching the gates? Will flatlining cash cow table whiskey sales undermine a distillery's profitablility to the point where they can't stay in business or will the surge in superpremiums be able to hold them up? Will the barbarian hordes from the north (e.g. Diageo) continue to snatch up and decimate other venerable brands?
Whatever the case is, these times are truly sweet for the bourbon lover.
Nunc est bibendum.