I am interested in how the future bourbon researcher will view the internet and the rebound of bourbon. I would like to know what types of sites influence the current market and what consumers are looking at on the net when making their bourbon related decisions, whether that is to purchase a bottle or plan a bourbon related trip.
What do you feel is the role of the internet in the marketing of bourbon? Do you go to brand or distiller sites on a regular basis? Do you pay more attention to a brand if it is discussed in a tasting forum in a positive way? How has the internet affected your bourbon enjoyment?
These are just few questions I was wondering about and would like to see your opinions on the subject.