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  1. #21
    Novice
    Join Date
    Jan 2008
    Location
    Corning, New York
    Posts
    20

    Re: "select grains" and age

    Age is not as important as grain. Age is just a personal preference in my opinion. I like the younger stuff. I also like the flavor of white dog. If you do not start with good grain, then no amount of aging will help. All distillers I know use the best grain they can get. The statement "select grains" is just marketing.

  2. #22
    Bourbonian Of The Year 2013 and Guru
    Join Date
    Sep 2004
    Location
    Just East of the Big Chicken, GA
    Posts
    6,112

    Re: "select grains" and age

    Quote Originally Posted by nydistiller View Post
    Age is not as important as grain. Age is just a personal preference in my opinion. I like the younger stuff. I also like the flavor of white dog. If you do not start with good grain, then no amount of aging will help. All distillers I know use the best grain they can get. The statement "select grains" is just marketing.
    I'm confused by this. If a distiller uses the best grain they can get. If a distiller uses only one type of corn, rye, or wheat. If they test all incoming grain for mold, moisture, etc. If after those tests, it is judged to meet spec. and thus accepted. If they tend to buy from the same, qualified, suppliers year after year (presumably because that producer delivers quality and value). Then, isn't a distiller who promotes that he uses "select grains", by the very definition, doing exactly that? IMHO, I don't see "marketing", or hype, or fluff.

    JOE

  3. #23
    Bourbonian of the Year 2002 and Guru
    Join Date
    Sep 1999
    Location
    Chicago
    Posts
    12,621

    Re: "select grains" and age

    It's marketing fluff when the marketer brags about using only the "finest grains" as if that's a point-of-difference and his competitors, by implication, must be using grain that is less fine.

    As I said earlier, what consumers need to understand is that while quality grain is important, all of the American whiskey distillers have mastered that challenge, pretty much. It's not a significant point-of-difference. Presumably, nydistiller is talking as a micro-distiller, but whether or not micro-distillers can make grain selection a real (as opposed to fluff) point-of-difference remains to be seen.

  4. #24
    Apprentice
    Join Date
    Jan 2008
    Location
    Oregon, USA
    Posts
    27

    Re: "select grains" and age

    Welcome. Interesting question and many good answers. Looking forward to more from you.

 

 

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