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  1. #1
    Bourbonian of the Year 2002 and Guru
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    Sep 1999
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    Chicago
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    Where's Your Dickel?

    Can you find any Dickel where you are? Or is your Dickel coming up short? I think we all know how uncomfortable that can be.

    I spoke to Gene Song, brand manager at Diageo for Dickel and Bulleit. He said the shortage of Dickel No. 8 has not abated. They're still waiting for whiskey to be ready. The younger Cascade Hollow Recipe is selling well. They haven't decided whether or not the Cascade recipe will remain after they have sufficiently resupplied No. 8, but they certainly seem to be leaning in that direction.

    As for the shortages of Dickel No. 12, that people have reported here and elsewhere, Song isn't willing to say there is an official shortage, but supplies are tight. Basically, Dickel has been enjoying its share of the bourbon boom. The surprising part is that it is not export-driven. Dickel is sold only in the USA.

    So, any Dickel sightings where you are?

  2. #2
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    Re: Where's Your Dickel?

    I just saw some No. 12 yesterday.
    I don't know if it is recent stock or if it has been sitting there awhile.
    But I haven't seen any No. 8 in my area for a long long time.
    ovh

  3. #3
    Bourbonian Of The Year 2013 and Guru
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    Re: Where's Your Dickel?

    No obvious shortages in my haunts. I have seen much of all 3. Surprising is the amount of the Barrel Select I have seen--lots of it.

    JOE

  4. #4
    Virtuoso
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    Jan 2007
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    Louisville
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    1,091

    Re: Where's Your Dickel?

    I haven't seen a shortage of the No. 12, but I have seen a price increase.

    I checked out the Cascade Hollow bottle. It sits on the shelf where the No. 8 did, and it's priced the same, and it looks a lot like it.

  5. #5
    Disciple
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    Nov 2005
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    Alliance,Ohio
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    1,516

    Re: Where's Your Dickel?

    #8 disappeared from this area when the shortage was first announced. #12 has continuously been around since but took a 7.00 a bottle hike in price. Barrel Select has also been available since its relaunch and has also inched up in price since appearing on the market. No Cascade Hollow around here but will be getting a regular bottle and a mini (for my collection) next week when my parents travel through Va. Dickel isn't my favorite but will have one of each version on hand after next week!

    Thomas

  6. #6
    Guru
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    Nov 2007
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    AZ
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    2,726

    Re: Where's Your Dickel?

    Plenty here in AZ. #12 deep on the shelves.

  7. #7
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    Re: Where's Your Dickel?

    Quote Originally Posted by OscarV View Post
    I just saw some No. 12 yesterday.
    .
    After all this talk about Dickel I went back there and got me a bottle of that No. 12 today.

    It is not in MI but I'd like to have a bottle of Cascade Hollow, (hint, hint, hint)
    ovh

  8. #8
    Enthusiast
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    Jan 2009
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    Winter Wonderland
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    Re: Where's Your Dickel?

    Quote Originally Posted by OscarV View Post
    I just saw some No. 12 yesterday.
    I don't know if it is recent stock or if it has been sitting there awhile.
    But I haven't seen any No. 8 in my area for a long long time.

    OscarV: Where is the State of MI did you find #8. They sell #12 but never seen #8.
    TJ

  9. #9
    Guru
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    Re: Where's Your Dickel?

    Quote Originally Posted by The Boozer View Post
    OscarV: Where is the State of MI did you find #8. They sell #12 but never seen #8.
    TJ
    I said I haven't seen any #8 in a long long time.
    I do however remember buying it at Meijer's in the early '90's.
    And it was around in a lot of stores back then.
    ovh

  10. #10
    Bourbonian of the Year 2002 and Guru
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    Re: Where's Your Dickel?

    There is a relationship between this and what Constellation is doing with Ten High. All of the producers only have so much whiskey to sell, so they're selling it where it's most profitable. Dickel is keeping Barrel Select and No. 12 fully supported because they're more profitable. For No. 8 they're limiting distribution to their biggest markets. No. 8 is less profitable, but they can save some money and improve its profitability by concentrating distribution in a few key markets.

 

 

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