Retro beer marketing

[Jono]

How is this for brand confusion / consolidation:
http://en.wikipedia.org/wiki/Wisconsin_breweries

"The "Blatz" beer label currently is produced by the Miller Brewing Company of Milwaukee, under contract for Pabst Brewing Company , managed by CEO, Charles Thomas Blatz who coincidently shares the last name of the previous founder."

"On June 10, 1982, the Joseph Schlitz Brewing Co. was acquired by Stroh Brewery Company of Detroit, Michigan. The regular beer is still produced, though in relatively small quantities, by the Pabst Brewing Company,"

"G. Heileman's brewery names and intellectual properties became part of the Pabst Brewing Company, the current owner (as of 2007). Pabst oversees the brewing of several well-known Heileman brands, including Old Style and Special Export, under the G. Heileman name."

"On October 9, 2007, SABMiller and Molson Coors agreed to combine their U.S. operations in a joint venture called Miller Coors. SABMiller is to own 58% of the unit, which is to operate in the U.S. and Puerto Rico but not Canada, where Molson Coors is strongest. Molson Coors is to own 42%, but the parties are to have equal voting power.[2]

Miller has bought up the rights to the Hamm's Brewery brands."

And...finally...you have got to be kidding -so much for competitions.

"Icehouse - Icehouse is an ice lager and was the winner of the 2003 Gold Medal for American-Style Specialty Lager at the Great American Beer Festival, and also won the American-Style Ice Lager Gold Cup of the 1996 and 1998 World Beer Cup competitions."

http://www.ratebeer.com/beer/icehouse/411/

Agree on this awful stuff:

"Milwaukee's Best—Miller's economy label. Popularly known as Milwaukee's Beast, Milwaukee's Worst, Skrats, or simply as the Beast."

Funny comments-
http://www.ratebeer.com/beer/milwaukees-best/412/

[OscarV]

Oscar,

Do you remember Sebewaing Beer from the Thumb?

No I have never heard of it.
Do you remember Goebel out of Detroit? Stroh's bought them in the early '50's. It was a very low priced beer. A case came off the truck for only a couple of bucks.

[Special Reserve]

Oscar,

Absolutely I remember Goebel. Didn't they sponsor the Tigers when they played in Briggs Stadium?

Sebewaing was brewed in the town of Sebewaing on the west side of the Thumb, I grew up on the other side of the Thumb. They went out of business in the middle to late 60's.

Will

[number7]

Jazzhead vbmenu_register("postmenu_119659", true);

Schlitz isn't the only old name coming back. Check this out -

Hi Neighbor! Have a 'Gansett

Wow. Narragansett. I had it last in 1987, when I sailed to Newport, Rhode Island, for a USNA sailing leadership exercise. We called it "a meal in a can," and I swear I half-expected to start spitting out barley seeds or something.

Reminds me of the Maryland favorite, National Bohemian, or Nasty Bohs. But when you're a poor midshipman in DC and thirsty, you adapt real quick.

[OscarV]

Oscar,

Absolutely I remember Goebel. Didn't they sponsor the Tigers when they played in Briggs Stadium?

Sebewaing was brewed in the town of Sebewaing on the west side of the Thumb, I grew up on the other side of the Thumb. They went out of business in the middle to late 60's.

Will

Michigan had a lot of breweries.
Up in Frankenmuth Carling had a brewery, they put out some drinkable suds.

[Jazzhead]

Growing up near New Haven, Connecticut, our local beer was Hull's Export. It was a fallen down place way up in the Hill section of the city, with a grand statue of King Gambrinus hoisting a stone goblet of suds to the passersby. I remember going there the day before it closed; I can still picture in my mind a few guys sitting forlornly on the loading dock.

Hulls was like many cheap beers, light and drinkable, but it had a certain tang that I've associated with more than a few decent local brews over the years. A beer that still perfectly captures that tang is Yuengling Premium, which is their original variant (a pilsener, not an amber lager) sold mainly in eastern Pennsy.

My college and law school days were taken up with the study of beer. Especially beer from little local breweries. This was before the micro revolution, when pre-Prohibition regional and local brewers were dropping like flies. Pennsy had a lot of 'em, and still has a few, thank the stars. Duquense, Neuweiler (from Allentown) Du Bois, Horlacher (also from Allentown; my partner in crime and I made it up there the week the brewery closed, and scored a case of unlabeled beer, fresh as a daisy and the last of its kind), Old Reading (now it's back!). Kaier's (from Manahoy City), Ortliebs (their rathskeller, which remains thankfully preserved as a jazz club http://www.ortliebsjazzhaus.com ) was a regular hang out, and still is) , and of course Schmidt's of Philadelphia are some that are now gone. But there's still Iron City in Pittsburgh, The Lion in Wilkes-Barre (home of Stegmaier's), Straub's in St. Mary's and Yuengling in Pottsville. (Stoney's in Smithton also survives, but the brewery is closed and it's now brewed in Pittsburgh.

I've always been a customer of these old regional and local brewers. Good beer and kharma, I figure. Pass me 'nother Straubs!

[wintermute]

Recently, they've resurected Ballantine in New York. Blech. The funny thing is it ain't cheap. Neither is Pabst, when you see it in a bar in Brooklyn. The annoying hipsters drink this stuff because it's kitschy and so the bars charge a lot. I'm not a big cheap or retro beer fan, but I can appreciate it...when it's cheap.

[Route 66]

Schlitz was big down south and at one time they were the number 2 brewery nation wide. It was my first favorite before the brewing change.
I to did not care for Pabst.

Hey Tim, do you remember another one popular down south, Country Club Malt Liquor?

Not only was Schlitz the number 2 brewery nationwide at one time, they also were the number 1 brewery in some years

[Jono]

Jazzhead said:
"My regular brews are Yuengling Premium and Straubs. Believe it or not, there's one bar in downtown Philly, the Society Hill Hotel, that serves Straubs on tap! Here's a link to the Straubs site - http://www.straubbeer.com."
-------------------

My brother-in-law gets a regular supply of Yuengling when his family visits...they will drive out and bring multiple cases. It is a very nice brew..easy to drink -pleasant taste and body.

[dave ziegler]

There is still one Other great brewery In pa The Penn Brewing Company on the other side of Pittsburg their Penn Dark Lager is Awesome also their Penn Pilsner is a great regular Beer! As for narragansett the New narragansett is one awesome tasting regular Lager contract brewed by High falls for them i always have friend going up to New Ehgland bring me some back and this past fall their Narragansett Bock was awesome too!

I drink the new reading regularly the label being Owned by Legacy Brewing In reading! And I admit I still Love Iron City beer always have some 30 packs around.

If you have never tried Penn Dark it is rated A+ I think by the Beer rating web site.
The Old Pennsylvania Brewery has been going on for many a year and cranking out lots of Good beer.
Their Web Sit

www.pennbrewing.com
Dave Z--------Beer Its Not Just A Beverage Beer Is Food------------