Heaven Hill Fills Milestone Five Millionth Barrel Of Kentucky Bourbon

[jbutler]

FOR RELEASE: February 1, 2006

heaven hill distilleries fills milestone Five millionth barrel of kentucky bourbon

BARDSTOWN, Ky. – Heaven Hill Distilleries, Inc., the nation’s largest independent family-owned distilled spirits producer and the world’s second-largest holder of aging Kentucky Straight Bourbon Whiskey, yesterday celebrated the filling of Bourbon barrel 5,000,000. Heaven Hill is only the second Bourbon producer to reach the historic benchmark.

“Heaven Hill recognizes this milestone first and foremost as a celebration of the legacy of my father and his four brothers. They played a major role in the development of a unique American industry,” said Heaven Hill Distilleries President Max L. Shapira. “This occasion is also testament to the craftsmanship of the Beam family. The result of their stewardship is unique and innovative American Whiskey enjoyed worldwide.”

Between yesterday’s milestone and the time the first barrel was filled on Friday, December 13th, 1935, Heaven Hill has seen dramatic changes in the country and the industry, but remains true to its mission as a family-owned and operated Kentucky company. “As we continue on our journey to ten million barrels and beyond, our family will navigate the future by building on the wisdom and hard work of earlier generations,” said Shapira.

The five millionth barrel was “bunged off” by sixth- and seventh-generation father and son Master Distillers Parker and Craig Beam in a brief ceremony at Heaven Hill’s new cistern room on the Bardstown company’s campus. Every drop of Heaven Hill whiskey has been distilled by a Beam.

The occasion also recognized 45 years of service by Master Distiller Parker Beam. Parker Beam is a “Lifetime Achievement Award” winner by Malt Advocate Magazine. He was presented with a commemorative yeast jug at the ceremony.

Founded in 1934, Heaven Hill Distilleries, Inc. (www.heaven-hill.com) is the nation's largest independent, family-owned marketer and producer of distilled spirits products. Aging in its facilities is the second largest holding of Kentucky whiskey in the world. Heaven Hill's diversified portfolio includes: the full line of The Christian Brothers Brandies; Evan Williams Kentucky Straight Bourbon Whiskey; HPNOTIQ Liqueur; Whaler's Rum; Burnett's Gin and Vodka; Dubonnet Aperitif; PAMA Pomegranate Liqueur; Scotch Whiskies; Canadian Whiskies; vodka; gins; rums; tequilas; cognacs; liqueurs; cordials; and dessert wines. Heaven Hill is based in Bardstown, Ky.

heaven hill distilleries fills milestone

Five millionth barrel of kentucky bourbon

Heaven Hill Distilleries, Inc., the nation’s largest independent family-owned distilled spirits producer and the world’s second-largest holder of aging Kentucky Straight Bourbon Whiskey, yesterday celebrated the filling of Bourbon barrel 5,000,000. Heaven Hill is only the second Bourbon producer to reach the historic benchmark. Pictured from left to right – Master Distiller Craig Beam, Director of North American Sales Steve Feller, Director of Marketing Kate Latts, Executive Vice President Harry J. Shapira, Warehouse Manager Kenny Ice, Master Distiller Parker Beam, President Max L. Shapira and Director of Corporate Planning Allan Latts.

-30-

CONTACT:

Larry Kass

Director of Corporate Communications

Heaven Hill Distilleries

(502) 348-3921

lkass@heaven-hill.com