Diageo Inaugurates £40 Million Roseisle Mega-Distillery

[silverfish]

From Luxist:

"Culling expertise from the 27 distilleries currently owned by the drinks consortium,

Roseisle is the product of three years of construction. It cost Diageo £40 million to build,

employs 25 workers and encompasses 3,000 square meters of space. On the premises

Diageo expects to produce 10 million liters of whisky each year through fourteen new

stills crafted by the coppersmiths at Abercrombie, Alloa.

The Speyside facility was built not to replace the individual distilleries under the Diageo

umbrella, but to supplement them, in response to increased market demand which those

distilleries have been struggling to meet. The spirits produced there will be used in Diageo's

profile of blended whiskies, which include Johnnie Walker, J&B, Bell's and Black & White.

No plans have been announced to ever bottle a single malt from Roseisle, but you never

know what time may bring."

(mods - feel free to move to Industry News if you'd like)

[ThomasH]

You can bet that some of this malt will eventually get bottled by itself. Diageo just needs to find the age that is ideal to do it!

Thomas

[cowdery]

I'll give this to the Scots. Their stills sure are pretty.

[CorvallisCracker]

OOOoooooooo shiny!

[sku]

Quiz time.

The above picture is:

A) The pipe organ from the First Presbyterian Church of Dufftown.

Diageo's human embryo factory, giving birth to a new generation of whiskey drinkers who will be geneticially predisposed to like only Johnnie Walker.

C) A collection of cleverly disguised giant bongs.

[cowdery]

Quiz time.

The above picture is:

A) The pipe organ from the First Presbyterian Church of Dufftown.

Diageo's human embryo factory, giving birth to a new generation of whiskey drinkers who will be geneticially predisposed to like only Johnnie Walker.

C) A collection of cleverly disguised giant bongs.

D) All of the above.

[silverfish]

whiskyintelligence tours the Roseisle Distillery.

[PAspirit1]

That is an awesome sight. If it keeps Johnnie Walker Black under 30$ around here then it is especially great.

[fussychicken]

Interesting to see such an unashamedly "modern" whiskey distillery. As much as I have issues with Diageo it is nice to see someone (granted someone with deep pockets) willing to forgo the standard practice of building a rustic historical looking type of facility in efforts to brand themselves as authentic.

Does anyone else know of other "modern and proud of it" whiskey distilleries?