75th Anniversary of Keeneland Maker's Mark bottle

[DukeB]

I didn't see it on here anywhere, so I thought I'd post it. Here is the newly unveiled Maker's Mark Keeneland bottle. 18,000 will be produced to benefit the Outreach Program at the University of Kentucky Orchestra.

[squire]

Neat bottle, is the whisky the same?

[birdman1099]

The whisky is ALWAYS the same.....

[squire]

Ain't paying for the bottle then.

[NeoTexan]

Ain't paying for the bottle then.

Would it help to know the money goes to charity?

[callmeox]

Not if I won't drink the stuff in the bottle. I would rather spend less on something drinkable and donate the difference.

How much from each bottle goes to the outreach?

[DukeB]

They expect to raise $200,000 this year

[cowdery]

They won't miss our patronage. These things sell out in about 5 minutes.

[pepcycle]

Since they went to 18,000, the only year they sold out was last year.

I was finding them scattered about in reasonable numbers and at the distillery till about June.

When it was 5,000 and only available in two counties, they went like hotcakes.

No, they won't miss our patronage, since most think about the value of the whiskey not the charity.

Its more of a tradition for me. I haven't tried to deduct the difference between normal retail and Keeneland Bottle, Yet.

[WsmataU]

Ahhhhh. Opening day at Keeneland. Reminds me of my youth! Good Times, Good Times.:cool:

[SMOWK]

I don't see the allure of "same juice, different bottle". "different juice, same bottle" on the other hand...

[callmeox]

I don't see the allure of "same juice, different bottle". "different juice, same bottle" on the other hand...

Bill Samuels could take a dump in the wax melter, put a special edition label on the bottle and the collectors would still knock over their grandmothers to buy it.

You're not dealing with a normal crowd there.

[SMOWK]

I can understand the brand loyalty, to a point. I really like all of the Van Winkle labels, but I wouldn't have flopped down $340 for "regular" Pappy 23 for a nice box, decanter and glasses. However, I'm perfectly happy flopping down "regular" prices for "regular" Pappy 23.

[callmeox]

The difference is that you purchased those with the intention of drinking them. The special MM bottles are "collectible" and I would be that the vast majority were not bought to be consumed.

[squire]

Dale, if the producers, distributors/wholesalers, retailers and others involved wish to support a charitable group they can do it much more efficiently by simply donating money. No, this is a for profit movement and the % of money being donated is coming out of my pocket and they get the credit.

[NeoTexan]

Bill Samuels could take a dump in the wax melter, put a special edition label on the bottle and the collectors would still knock over their grandmothers to buy it.

You're not dealing with a normal crowd there.

My name is Abby (Young Frankenstein reference) I look at it like anyone collecting anything else, stamps, coins, bottle tops, oil cans, etc ..... it's a hobby.

Dale, if the producers, distributors/wholesalers, retailers and others involved wish to support a charitable group they can do it much more efficiently by simply donating money. No, this is a for profit movement and the % of money being donated is coming out of my pocket and they get the credit.

We do not know if they do that also, do we? According to my sources, ALL profit from these goes to the charity and if you do not wish to donate...don't buy. That is not to say that the advertising and good will generated is not a intended side effect. Still, a nice gesture just the same.

[callmeox]

My name is Abby (Young Frankenstein reference) I look at it like anyone collecting anything else, stamps, coins, bottle tops, oil cans, etc ..... it's a hobby.

That's probably the best rationalization that I've ever read on SB. :slappin:

[NeoTexan]

That's probably the best rationalization that I've ever read on SB. :slappin:

And what would you think is the real reason?

[DeanSheen]

The best way I ever heard it put was

[name redacted] - "Beanie babies for the bourbon crowd."

[SMOWK]

Having whiskey around the house that you don't plan on drinking is just plain ridiculous.

[callmeox]

And what would you think is the real reason?

The psychology of self identity through consumer choice would be a fascinating study.

If I had the ability to explain it succinctly in a forum setting like this then I could also make millions selling the secret to companies and marketers around the world.

I think Rob's quote just scratches the surface.

[NeoTexan]

I'm glad I come to this board to be ridiculed. Thanks...

No one believes more firmly than Comrade Napoleon that all animals are equal. He would be only too happy to let you make your decisions for yourselves. But sometimes you might make the wrong decisions, comrades, and then where should we be?

[SMOWK]

The psychology of self identity through consumer choice would be a fascinating study.

I make my friends call me Julian around the poker table.

[chefnash51]

I make my friends call me Julian around the poker table.

SMOWK - I take it you place Pappy 23 above 15 and 20 yr? Just curious, been waiting to pull the trigger on the 23, but I always hear compared to the 20, it's just not worth it.

love to hear any varying opinions.

To stay on topic - I won't be collecting this bottling of Maker's

[pepcycle]

@SMOWK

In a bizarre kind of way, I almost agree with you about having bourbon around that I won't drink,

BUT....................

WTF can you do with a $50 raffle ticket once you've lost?

I just consider this a wax dipped raffle ticket that looks great on a shelf and in case of world shortage of bourbon or when MM costs >$50/bottle, I CAN drink it.

PS: Raffle tickets taste like old paper