Jump to content

Bernheim Wheat 7 y/o


Josh
This topic has been inactive for at least 365 days, and is now closed. Please feel free to start a new thread on the subject! 

Recommended Posts

In the midst of a Twitter exchange with Bernie Lubbers to confirm the identity of the new PHC, he also dropped this welcome little nugget of good news

post-3804-14489820482917_thumb.png

So it appears Bernheim will be moving from an NAS to a 7 y/o age stated whiskey. God bless Heaven Hill for bucking the unfortunate NAS trend.

Link to comment
Share on other sites

In the midst of a Twitter exchange with Bernie Lubbers to confirm the identity of the new PHC, he also dropped this welcome little nugget of good news

[ATTACH=CONFIG]17766[/ATTACH]

So it appears Bernheim will be moving from an NAS to a 7 y/o age stated whiskey. God bless Heaven Hill for bucking the unfortunate NAS trend.

If it is not selling that well I suppose they could have a "glut" of it...

Can't say I am excited for this. There is a reason no one duplicated the bernheim wheat whiskey mashbill.

It will sell quickly based on the success if it's elders.

We have exactly 1 customer that regularly buys bernheim. Just one.

So maybe a PHC Bernheim would help inspire better sales of the soon to be 7yo regular Bernheim!

:rolleyes:

Link to comment
Share on other sites

Very glad to see this, I recall this being a very delicate drink so fully aging should help bolster the flavor. I would love to do a side-by-side with the bottle of the initial release I have bunkered and a new age-stated bottle, if only this was available here.

Link to comment
Share on other sites

I'm a fan of the current release so I'm thrilled to try the whiskey with more age on it.

Thanks, HH!

Link to comment
Share on other sites

The NAS stuff is good enough straight. The 7yr may indeed have enough extra barrel influence that will contribute more flavor.

Link to comment
Share on other sites

Cool news. I like the PHC progression. It may be a little slow. But then again, it should be slow, good things come to those who wait. I'm happy waiting for the barrels to come of age.

Thou Shalt Drink No Whiskey Before It's Time....to drink whiskey I presume.

Link to comment
Share on other sites

They're not really bucking the trend but I still like what they're doing. The trend is to reserve age statements for the more premium products, which this certainly is. I'm glad they're doing it, especially glad to see them converting an NAS into an age-stated product. I salute them for fine-tuning a good product, including cutting the price at a time when most were going up, to introduce it to a wider and wider audience. And I salute them for having the guts to create a new category. Although straight wheat has always been on the books, no one (large or small) was making it until they did, and it's a fine product.

Link to comment
Share on other sites

They're not really bucking the trend but I still like what they're doing. The trend is to reserve age statements for the more premium products, which this certainly is. I'm glad they're doing it, especially glad to see them converting an NAS into an age-stated product. I salute them for fine-tuning a good product, including cutting the price at a time when most were going up, to introduce it to a wider and wider audience. And I salute them for having the guts to create a new category. Although straight wheat has always been on the books, no one (large or small) was making it until they did, and it's a fine product.

Great new! I really like Bernheim in the summer over ice. Will certainly be supporting HH with this one. Larceny and now this are two pretty important steps by HH in my book. Just wish they would market Larceny better.

Link to comment
Share on other sites

  • 2 months later...
Great new! I really like Bernheim in the summer over ice. Will certainly be supporting HH with this one. Larceny and now this are two pretty important steps by HH in my book. Just wish they would market Larceny better.

Don't get too greedy, I just wish Larceny was available in my state. Appreciate what you have.

Link to comment
Share on other sites

Have to give them credit for lowering the price and adding the age statement. Among other things, it shows that they still think age statements have value and they'll use them with a product they're trying to grow.

Link to comment
Share on other sites

I'm looking forward to this. A little more barrel influence may be a really good thing here.

Link to comment
Share on other sites

I'm a Bernheim fan, but it is a very subtle pour. It has to be the first pour of the night in order to enjoy the flavor. Some SB picks of this have been very nice so I'm looking forward to the age stated and PHC versions.

Link to comment
Share on other sites

I like it as a change of pace. It's a great addition to the portfolio of American whiskeys.

Link to comment
Share on other sites

While I'm partial to high ryes, I bought a Bernheim 7 based on what some crotchety guy wrote about it somewhere else on the internet. Imagine how surprised I was when, 3 weeks after purchase, I'd finished it and put it on my list of things to watch for.

I could get into these wheated bourbons. Note to self: Don't call them "wheaters". Some guys get fractious.

Link to comment
Share on other sites

I didn't think Bernheim was a bourbon at all. Not 51% corn, am I wrong.
Link to comment
Share on other sites

Indeed. And to compound the problem, I finished 2 oz of JB SigCraft 12 yr BEFORE I logged on, guaranteeing fuzzy thinking. A man's got to know his limitations.

Link to comment
Share on other sites

It's the wheat that causes fuzziness Harry, stay away from that stuff.

Link to comment
Share on other sites

Unless you're Dizzy Dean who claimed to have put Bourbon in his Wheaties.

Link to comment
Share on other sites

×
×
  • Create New...

Important Information

By using this site, you agree to our Terms of Use.