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Weller new bottling


Theiano
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Anyone else spotted this neck tag on their bottles of WSR? Not sure what to make of it, but considering it says the bourbon in the new bottle is "top shelf", it makes me think there could be a more significant price increase than I was expecting to go along with it.

 

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Haven't seen that hang tag, but BT announced the new bottle shape and cleared the new labels months ago. They should rollout after the first of the year. And I fear you are right on the price. Retailers were already upping the price on the bulb bottles. Don't know if BT will bump MSRP on the new ones. But even if they don't it will give retailers another reason to raise the price. 

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1 hour ago, Old Dusty said:

Haven't seen that hang tag, but BT announced the new bottle shape and cleared the new labels months ago. They should rollout after the first of the year. And I fear you are right on the price. Retailers were already upping the price on the bulb bottles. Don't know if BT will bump MSRP on the new ones. But even if they don't it will give retailers another reason to raise the price. 

And very well could happen, with some store owners.

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Kinda screwy messaging if intention is to move this up tiers.  Reference to top shelves along with it being the same bourbon.  Nothing like stating the paradox in black and white.  I can hear the sabers being sharpened all across SB land, now.  But then again,  "transparency" is the flavor of the month these days.

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I realize Weller has never been considered top shelf but realty is that it's cult like following has in fact made all three bottlings some of the most highly sought after bourbons on the market. I can actually see the argument that they should be on the top shelf. 

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18 minutes ago, smokinjoe said:

Kinda screwy messaging if intention is to move this up tiers.  Reference to top shelves along with it being the same bourbon.  Nothing like stating the paradox in black and white.  I can hear the sabers being sharpened all across SB land, now.  But then again,  "transparency" is the flavor of the month these days.

 

13 minutes ago, Limegoldconvertible68 said:

I realize Weller has never been considered top shelf but realty is that it's cult like following has in fact made all three bottlings some of the most highly sought after bourbons on the market. I can actually see the argument that they should be on the top shelf. 

 

 

I think you both have the answer here. It seems to me that the tag is appealing to the consumers who have been caught up in the hype, and already consider it top shelf bourbon. Bookers up the price with no change in bourbon or packaging. Personally I think WSR is not deserving of top shelf consideration, an argument could be made for Weller 12 perhaps, and maybe OWA. The funny thing is at this location it was located on the bottom shelf, more mixed messages!

 

For what its worth I kinda have the feeling that the new price for the 750mls will be at the current price of the 1.75L. Although for Weller 12, who knows, could be significantly more.

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In Indy, it has become rare and, when available, the price continues to increase.  When I see discussion about it in far away locations, East and West Coast, with plentiful bounties and low prices, I wonder about the distribution system.  It wasn't widely available to begin with and now is scarce in places where it was available, including KY, but widely available at low prices in new places.

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The picture on the hang tag looks like the new bottle is a Col. Taylor bottle.

 

A few months ago, I saw a picture that looked like the Buffalo trace bottle.

 

I think the fat round ones are done...  Be interested to see if very old barton changes theirs too.

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2 hours ago, 0895 said:

The picture on the hang tag looks like the new bottle is a Col. Taylor bottle.

 

A few months ago, I saw a picture that looked like the Buffalo trace bottle.

 

I think the fat round ones are done...  Be interested to see if very old barton changes theirs too.

Based on pics that were circulated a few months ago the new ones are closer to the Michter's 10 yr shape. Not a wine bottle like the EH Taylors. Taller than the bulb bottles, slope shouldered but flatter and wider 

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  • 3 weeks later...
On 12/17/2016 at 7:50 PM, mbroo5880i said:

In Indy, it has become rare and, when available, the price continues to increase.  When I see discussion about it in far away locations, East and West Coast, with plentiful bounties and low prices, I wonder about the distribution system.  It wasn't widely available to begin with and now is scarce in places where it was available, including KY, but widely available at low prices in new places.

Now, see, in neighboring OH we are totally protected from Weller price increases by the State Overlords. The price here is always $00.00.

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On 12/17/2016 at 7:03 PM, 0895 said:

 

I think the fat round ones are done...  Be interested to see if very old barton changes theirs too.

 

On 12/16/2016 at 10:50 PM, Theiano said:

Anyone else spotted this neck tag on their bottles of WSR? Not sure what to make of it, but considering it says the bourbon in the new bottle is "top shelf", it makes me think there could be a more significant price increase than I was expecting to go along with it.

 

IMG_8864.JPG

 

 

I really liked the still-shaped bottles.  I've got a few OWA and WSR as well as VOB bunkered, and saved a few empties.  The tapered bottle still looks like a whiskey bottle.  Not a fan of straight cylinder wine bottles...or wild price increases.  

Edited by musekatcher
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Current WSR is young, thin, and astringent. It is nowhere near as good as it was at 7 years. I know Chuck and some of the other experts say NAS isn't really that big of a deal..but it sure was with WSR. It is MAYBE 5 years, and while Maker's can be good at 5 1/2 to 6 mark, WSR can't.

 

No way is WSR a top shelfbourbon.

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3 hours ago, Flyfish said:

Now, see, in neighboring OH we are totally protected from Weller price increases by the State Overlords. The price here is always $00.00.

 

Now, see that ain't right.  Indiana and Ohio should be flush with the stuff!  ;)

 

I do feel for you.  My visits to Ohio have never yielded bourbon or spirits purchases from a retail store.  The prices are fine.  The selection not so.  :(

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7 hours ago, Surtur said:

Any sightings? Curious/worried about price increases 

 

I have not seen the new bottle in Indy.  I did purchase an old style bottle of OWA in late December.  I believe it was $27.99.

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I have not seen any Weller since maybe July, not even SR. It's funny Weller products are the extent of my hunting, yet they're becoming just as rare as the others

 

I guess this is as good of place as any to ask. As many are aware, the SB Blend has been co-opted as a "Poor Man's Pappy" by several writers around the internet, but I read a new one today. This person claims to have bought a 1L whiskey barrel and aged a bottle of Weller Antique for 30 days to replicate PVW 20. Anyone tried this? I don't believe it's that simple but I'm more curious than anything and I wouldn't mind risking a bottle of WSR

Edited by Surtur
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10 hours ago, weller_tex said:

Current WSR is young, thin, and astringent. It is nowhere near as good as it was at 7 years. I know Chuck and some of the other experts say NAS isn't really that big of a deal..but it sure was with WSR. It is MAYBE 5 years, and while Maker's can be good at 5 1/2 to 6 mark, WSR can't.

 

No way is WSR a top shelfbourbon.

 

Yes, it was the most drastic change, and I regretted recommending it to friends as a result.  Still drinkable, but frankly I prefer others for the same cash.  Still like the bottle though:

 

 

stills.jpg

Edited by musekatcher
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