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New issue of Whisky Magazine


Peter_Pogue
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While I know this is not a place to tout specific publications the new issue of Whisky Magazine is a must read for all Bourbon enthusiasts. While it normally trends more toward Scotch, this issue, entitled "50 years of Maker's Mark" has a Special Report on Bourbon and explores many trends in Bourbon with much insightful discussion. Kudos to Chuck Cowdery for his very adept comparisons on the "age" issue with Bourbons and in comparison to Scotch. Most interesting to me is the general agreement that Bourbon ages twice as fast as Scotch and therefore a 5 year old Bourbon is equal to a 10 year old Scotch.

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Interesting to see Maker's Mark's 50th juxtaposed with a story about distilleries' multiple-aged bourbons, while MM continues to sell just its single, no-age (but 6yo) product. Maker's wants to be seen as a premium brand -- it even ordered a price increase to place it head-to-head with Jack Daniel's on store shelves -- but a single 6yo product seems pretty pedestrian.

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Thanks for the heads-up about the new issue hitting the shelves. I'll be picking that up.

When it comes to Maker's Mark, I have to give it the thumbs-down. It's the one bourbon that I've had to date that I just couldn't drink. I didn't care for the taste at all. I don't begrudge them their success, but I hope people look beyond to the other, more interesting pours out there.

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I feel the same way about it.

Saying that, I've never actually bought a bottle, having always drunk it in clubs and pubs.

I plan to give it a proper go someday ... but there are quite a few to try in advance smile.gif

Cheers,

B.

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  • 3 weeks later...

One thing I noticed in the round table discussion article was a claim that George T. Stagg was 18 years old. Was this a typo Chuck?

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It was my typo/brain fart, which I caught and corrected, but the correction didn't make it into the magazine.

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