Bourbon Boiler Posted June 25, 2011 Share Posted June 25, 2011 It will soon be announced where the 2012 and 2013 Breeder's Cups will be held with Churchill, Belmont, and Santa Anita being the three finalists.Out of curiosity, do the distilleries see increase traffic when Churchill hosts this event? I know the Derby brings increases in tours and visitors, so would assume the BC would as well. http://www.thoroughbredtimes.com/racing-news/2011/06/17/2012-breeders-cup.aspx Link to comment Share on other sites More sharing options...
cowdery Posted June 25, 2011 Share Posted June 25, 2011 I recall the first time Churchill hosted the Breeder's Cup. I may even have been living there at the time. (Not at Churchill, but in Louisville. ) It was a big event, to be sure, but nothing close to Derby in terms of the local impact. One factor is that since none of the tour-able distilleries are in Louisville, it requires a bit of a time commitment, and horse people might be more likely to visit a couple horse farms in their limited spare time. And those aren't in the immediate Louisville area either. Link to comment Share on other sites More sharing options...
craigthom Posted June 25, 2011 Share Posted June 25, 2011 There are several horse farms out 22 in Oldham County, but that's almost as far as Jim Beam and in the wrong direction. Link to comment Share on other sites More sharing options...
cowdery Posted June 26, 2011 Share Posted June 26, 2011 Good point. Those would be the closest horse farms to Louisville, and Beam is probably the closest distillery tour to Louisville. Link to comment Share on other sites More sharing options...
Bourbon Boiler Posted June 26, 2011 Author Share Posted June 26, 2011 So I would conclude that the Breeder's Cup audience is a different crowd than the Derby attendee. I suppose that makes sense. I would guess the Derby goer is likely a more casual fan using the event as a vacation, either regular or once-in-a-lifetime. The BC probably brings in a more horse-focused fan, less likely to want to see Kentucky's other offerings. Link to comment Share on other sites More sharing options...
cowdery Posted June 27, 2011 Share Posted June 27, 2011 The Derby is also a huge local/regional event with tons of ancillary activities. The Breeder's Cup is just a horse race and much more for serious racing fans. The Derby is more of a happening that attracts people who could care less about racing. Even if a fair number of Breeder's Cup attendees did take a distilleries tour, there wouldn't be enough of them to cause a noticeable bump in numbers.But I'm just theorizing. I could be completely wrong. Link to comment Share on other sites More sharing options...
Bourbon Boiler Posted August 9, 2011 Author Share Posted August 9, 2011 Looks like the event is headed to California. I guess the region will just have to focus on bourbon.http://www.sgvtribune.com/news/ci_18614141 Link to comment Share on other sites More sharing options...
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