WR introduces new "Double Oaked"

[Restaurant man]

I don't run a liquor store, so I can't tell you actual sales numbers, let me just say, I've never seen a hole on a shelf with a double oaked label underneath it here in GA. That's not anything factual outside of what I see around here. It's not running off the shelves in my opinion.

And you rarely see it sold in a bar or restaurant here in GA Although I have over 30 bourbons on offer at all times, I wasn't gonna carry this or makers 46. There's just too much stuff out there. I do sell a shit-ton of woodford and makers. When I have had the makers 46 it has sold fast. Funny thing is(or great marketing) people don't really know what it is, they just consider it a "high end makers"

[VAGentleman]

I thought it was regular production, not limited.

Anyway, fwiw, I like to use it in Manhattans and my variations.

Correct it is regular production but when I did the tour at WR they said it was taking a while to get it ramped up and it was a limited first run with production ramping up over time. Thats what I meant.