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Old Forester make over


LakeJ
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In today's Wall Street Journal there was a article on how Brown - Forman is investing $20 million dollars in marketing to revive the brand. That's on top of the $ 30 million for the new distillery Louisville. The article says it wants to target people in their twenties and live in urban markets. It wants to bang out over 500,000 cases a year.

http://www.kentucky.com/2015/03/16/3750698_report-brown-forman-pouring-20m.html?rh=1

Edited by fishnbowljoe
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