View Full Version : Pandering or Marketing
Is there a difference?
A lot of packaging design is meant to stimulate an impulse purchase. This is a good example. The money is in the register before the person has thought too much about it.
The shoppette on post is going to sell tons of this stuff. Every young troop that graduates basic will down a bottle on his way home on leave and then tell his new buddies at his first duty station about his night in jail. Pet rocks and beenie babies move over.
Marketing I'd say.
I love how the 'portion of proceeds' is not quantified. Gotta love that cheap advertising.
/shrug, at least it's made in the USA. If it's affordable and of good quality like BT's other high value vodka, Platinum x7, (which is the one and only vodka I keep stocked at all times) I'll probably give it a try.
Beats throwing money overseas at the overpriced Grey Gooses of the world :rolleyes:
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