jmj_203 Posted July 8, 2014 Share Posted July 8, 2014 I check in on the hipster mixologist dbags at reddit once a week in case there are reviews of bourbon sippers. I read a comment that Benchmark was told to someone by a salesman as now officially being "alotted" by BT. For freaking real? If its true they are seriously exaggerating their shortages story. Which brings me to my point. All of their PR hysteria is clearly telling me BT is going to massively hike prices for their namesake bourbon, Eagle Rare, everything they offer. I don't know but I can see them being the first to have the bawls to price bourbon as high as they can to take advantage of the hysteria they themselves created. It makes too much sense to a young conspiracy bourbon lover. For my tastes so many other brands taste better anyways nowadays. Ridgemont Reserve was so good tonight I ordered 3 bottles to put away. HH, any of them have my love anymore over the shitstorm BT seems to be purposefully creating. Link to comment Share on other sites More sharing options...
flahute Posted July 8, 2014 Share Posted July 8, 2014 See recent threads about this topic as well as recent interviews with Mark Brown of Sazerac. He claims they don't have plans to hike prices drastically. Can you believe him? My short history on this forum indicates he's a straight shooter with us here. Others with more experience can correct me if I'm wrong. Link to comment Share on other sites More sharing options...
PaulO Posted July 8, 2014 Share Posted July 8, 2014 I've come to realize that most of the time scarcity, shortage, allotted, or allocated just mean that there are distributors or retailers that would buy more than is currently available. It doesn't mean there is none. I'm thinking about the MM and KC "shortages". Now, if you're talking about an item that only has a very small amount of bottles released a year, and it gets popular, that's a different story. Link to comment Share on other sites More sharing options...
jmj_203 Posted July 8, 2014 Author Share Posted July 8, 2014 I'll take past experience that he's a straight shooter as hopeful. The only one I really even keep bottles of is a few Eagle Rare. I have one BT bottle but I doubt I'll replace it when its empty, just for the fact them crying shortages hey maybe I'll help you guys get your stocks back up by NOT buying any more. Too many other good bourbons that aren't crying shortages. Jeez they even have signs up in the empty shelf spots in Pennsylvania liquor stores where Buffalo Trace and Eagle Rare used to be, something along the lines of "Please be patient and understand Sazerac will be having shortages of BT and ER for the foreseeable future". OGD BiB and RR went in my cart instead last trip. Link to comment Share on other sites More sharing options...
BootsOnTheGround Posted July 8, 2014 Share Posted July 8, 2014 (edited) I check in on the hipster mixologist dbags at reddit once a week in case there are reviews of bourbon sippers. I read a comment that Benchmark was told to someone by a salesman as now officially being "alotted" by BT. For freaking real? If its true they are seriously exaggerating their shortages story. Which brings me to my point. All of their PR hysteria is clearly telling me BT is going to massively hike prices for their namesake bourbon, Eagle Rare, everything they offer. I don't know but I can see them being the first to have the bawls to price bourbon as high as they can to take advantage of the hysteria they themselves created. It makes too much sense to a young conspiracy bourbon lover. For my tastes so many other brands taste better anyways nowadays. Ridgemont Reserve was so good tonight I ordered 3 bottles to put away. HH, any of them have my love anymore over the shitstorm BT seems to be purposefully creating.First, I'm going to steal 'hipster mixologist dbag' because that is awesome. Second, I love you and I'm not even drunk right now.Third, you are totally right. BT has whipped quite up an epic load of total bullshit in the form of a 'shortage' meme that gets embedded into the minds of hipsters, distributors, store owners, employees and ever other mouth-breathing Pappy chaser. It's brilliant. Look at the recent Esquire article on it. I have my 5th case of Weller 12 coming this week. That's 60 bottles moved to one schmuck over the past 9 months. Alloted my ass. Ill tell you who it's alloted to, those who don't have their head up their ass so deep they can't smell past all the BS. BTW, I think I bruised my spleen laughing at the Benchmark thing. What's next, the local rubbing alcohol plant is running out of isopropanol so everyone make a run to Walgreens and buy 17 cases of it? It's just so stupid you have to believe its true! Edited July 8, 2014 by BootsOnTheGround Link to comment Share on other sites More sharing options...
ModernThirst Posted July 8, 2014 Share Posted July 8, 2014 (edited) There are stores in frankfort that can't keep anything BT in stock...people leave the tour and head straight to liquor stores by the busload (literally...the tour buses) and buy anything and everything BT makes.That's a distribution thing and due to location, not a shortage of product, though. Keep that in mind. Edited July 8, 2014 by ModernThirst Link to comment Share on other sites More sharing options...
393foureyedfox Posted July 8, 2014 Share Posted July 8, 2014 tons of it seen everywhere in FL this week Link to comment Share on other sites More sharing options...
DBM Posted July 8, 2014 Share Posted July 8, 2014 BT produces a LOT of bourbon. A LOT. It's safe to say they aren't making or selling less, as that would be counterproductive to the essence of their business. State-by-state distribution is challenging to maintain a balanced inventory. Once a bottle makes it to an in-state distributor, it's not leaving the state even if one state has an overabundance of a product and another one is dry. PaulO has a good comment on what allocation et al actually means. It's not disappearing or shrinking, it's just that more people are willing to buy a product than what is available. It happens in every industry (electronics, textile, automotive) but bourbon is more difficult to predict and requires that pesky aging process. Needless to say, BT is not bottling less product, they (and us) are just waiting for aged product to bottle more. I'm not discounting the fact that some people can't buy the BT products they want, I'm simple saying that that the same (or similar) quantity of product is out there regardless of the fact that you can't get it. Link to comment Share on other sites More sharing options...
squire Posted July 8, 2014 Share Posted July 8, 2014 A scarcity of Benchmark? Holy Smokes, I will start following that delivery truck. Seriously, people who have nothing to say but are determined to say something anyway will just make stuff up. Link to comment Share on other sites More sharing options...
Kyjd75 Posted July 8, 2014 Share Posted July 8, 2014 It's going to get worse. According to local distributor, Kentucky Gentleman is next for allocation! Link to comment Share on other sites More sharing options...
tanstaafl2 Posted July 8, 2014 Share Posted July 8, 2014 For my tastes so many other brands taste better anyways nowadays. Ridgemont Reserve was so good tonight I ordered 3 bottles to put away. HH, any of them have my love anymore over the shitstorm BT seems to be purposefully creating. Link to comment Share on other sites More sharing options...
TunnelTiger Posted July 8, 2014 Share Posted July 8, 2014 Another a store doesn't want you to know is that they forgot to reorder it on time or order enough of it.Much easier to place the blame on the producer. Link to comment Share on other sites More sharing options...
Quantum Posted July 8, 2014 Share Posted July 8, 2014 I have my 5th case of Weller 12 coming this week. That's 60 bottles moved to one schmuck over the past 9 months. Alloted my ass. Ill tell you who it's alloted to, those who don't have their head up their ass so deep they can't smell past all the BS. Link to comment Share on other sites More sharing options...
BootsOnTheGround Posted July 8, 2014 Share Posted July 8, 2014 I think you are confusing "allotted" with "unavailable". Weller 12 does have limited to no availability in certain areas, and sits collecting dust in others. Link to comment Share on other sites More sharing options...
Harry in WashDC Posted July 8, 2014 Share Posted July 8, 2014 Guys - Trundle on up to Piedmont Virginia (East of Charlottesville, North of Richmond, South of Alexandria) and wander into any VA ABC Store. BT is there (although it was MIA in April, and many despaired of ever seeing it again, and sometimes it's only in handles). I also saw many bottles of Benchmark (which I hadn't seen in any VA ABC Store until recently) that were holding down the bottom shelf (literally). OTOH, EWB (except in the PET 750s) got cleaned out over the 4th of July. Wellers? Not in VA, but WashDC stores do have the nonpotstill "pot still" and a few bottles of the Family behind glass. As a very smart feller posted above, I think it's more a seasonal/allocation thing than a "shortage". But that's why I don't drink just one bourbon at a time. ALSO, that's what bunkers are for. And car trunks. Link to comment Share on other sites More sharing options...
squire Posted July 8, 2014 Share Posted July 8, 2014 And spare closets, and golf bags, and . . . Link to comment Share on other sites More sharing options...
ethangsmith Posted July 8, 2014 Share Posted July 8, 2014 Haha. Good old BT/Sazerac and their "shortages." I'm sure they have less whiskey to go around than a few years ago, but seriously, it certainly is getting obvious that this "shortage" is being overblown by some of the mouthpieces of the company and elsewhere.Mr. JMJ_203, where you from in PA? If you're close by, we should share a drink sometime! Link to comment Share on other sites More sharing options...
jburlowski Posted July 8, 2014 Share Posted July 8, 2014 Haha. Good old BT/Sazerac and their "shortages." I'm sure they have less whiskey to go around than a few years ago, but seriously, it certainly is getting obvious that this "shortage" is being overblown by some of the mouthpieces of the company and elsewhere.Mr. JMJ_203, where you from in PA? If you're close by, we should share a drink sometime!Obvious? Based on what? How about backing up your position with some facts, please. Link to comment Share on other sites More sharing options...
ethangsmith Posted July 8, 2014 Share Posted July 8, 2014 Let's just read back through this thread. People being told Benchmark is on allotment? People buzzing all over here and the internet that there are shortages? That makes it obvious to me that there is an overstated "shortage." Like Chuck says, if you can go to your liquor store and there's bottles on the shelf, then there isn't a shortage. If it's all gone, then there's a shortage. Sorry, but I stand by my statement and others that this is marketing and not a real shortage- especially with Benchmark! Link to comment Share on other sites More sharing options...
smknjoe Posted July 9, 2014 Share Posted July 9, 2014 Regional and sporadic. It's that simple. Link to comment Share on other sites More sharing options...
flahute Posted July 9, 2014 Share Posted July 9, 2014 Let's just read back through this thread. People being told Benchmark is on allotment? People buzzing all over here and the internet that there are shortages? That makes it obvious to me that there is an overstated "shortage." Like Chuck says, if you can go to your liquor store and there's bottles on the shelf, then there isn't a shortage. If it's all gone, then there's a shortage. Sorry, but I stand by my statement and others that this is marketing and not a real shortage- especially with Benchmark!The Benchmark statement was hearsay that came from a "salesman" so I really wouldn't put stock in that. If it's only marketing, why would BT leave certain markets high and dry for extended periods of time instead of doing what they are supposed to do, which is sell whiskey? Doesn't seem like good marketing to have nothing to sell thereby forcing your customers to do business with your competitors. Link to comment Share on other sites More sharing options...
smknjoe Posted July 9, 2014 Share Posted July 9, 2014 why would BT leave certain markets high and dry for extended periods of time...because that particular market wasn't moving their products (fast enough)... Link to comment Share on other sites More sharing options...
Scotch Neat Posted July 9, 2014 Share Posted July 9, 2014 ...because that particular market wasn't moving their products (fast enough)...Exactly, the BT marketing staff must be loving this. Link to comment Share on other sites More sharing options...
393foureyedfox Posted July 9, 2014 Share Posted July 9, 2014 Exactly, the BT marketing staff must be loving this.yip. nothing makes something sell faster than telling people they cant have it Link to comment Share on other sites More sharing options...
TheOakMonster Posted July 9, 2014 Share Posted July 9, 2014 All I know is that our store is allowed 1 case each of Buffalo Trace and Eagle Rare per month, from the distributor. So for the first week of the month there is Buffalo Trace/Eagle Rare on our shelves and the other three weeks the shelf sits empty. Been that way since May. Link to comment Share on other sites More sharing options...
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